Michael Santos Email & Phone Number

Whitby, ON, CA

Richmond Hill, Ontario, Canada

Technical Sales Account Manager providing Geospatial Surveying Equipment and Solutions for Municipalities, Utilities, First Nations, Police and Forestry across Canada

Territory Manager for Total Luzon Region Distributor Operations. Led a team of six regional distributor managers in implementing route to market efficiencies via distributor consolidation and area expansion resulting in increased coverage of up to 1,000 new doors

• Generated end-to-end strategic and tactical plans for the National General Trade Channel, liaising with cross-functional teams ensuring smooth sales operations, on time execution and proper allocation and utilization.
• Restructured the National General Trade Team through implementing geographic area of coverage leading to more productive sales calls and improved distributor and account engagement
• Initiated Revenue Growth Management (RGM) program for General Trade resulting in cost savings and cost avoidance through proper management of trade spend and setting standard delivery and receiving windows across.

• Managed the territories of Northern Luzon (Oct. 2017-2019) and Southern Luzon (Oct. 2019 – Sept. 2021) leading a team of regional managers along with their respective distributors and top key accounts in the area
• Developed the emerging Grocery Channel through SKU expansion program in accordance to Retail Performance Standards, standardized route plan of distributor salesmen and tactical merchandisers to increase coverage, and.

• Led the E-Commerce Channel managing pure play and omni-channel accounts and developed the roadmap and playbook for online business for the Philippine Market
• Awarded as Kimberly-Clark’s Asia Pacific Role Model Award for outstanding business performance and rated as highest and most engaged company for JBP planning by Lazada across ASEAN region
• Consistent in delivering year on year double digit growth expanding the e-commerce business from ~$68,000 to ~$485,000 and established a dominant market leadership for Baby and Childcare Category
• Developed online specific SKU bundle which has become the number one selling SKU for the Baby and Childcare Category of Lazada and Kimberly-Clark up to this day

• Account Manager for SM Supermarket, the Philippine’s largest supermarket chain (January 2014-2015) and managed the territory of Central Luzon as a Distributor Manager (January 2015 – March 2016) to achieve area sales.
• Realized gross to net improvements through effective budget management and cleared out long standing issues from hanging balances without impact to topline volume

Narita, Japan

• Initiated safety, security, and comfort of passengers from the Asia Pacific region adhering to the global standards of the aviation industry.
• Worked in Delta Airlines’ Japan In-Flight Office managing concourse duties, In-Flight Marketing, Duty Free Sales and ensuring smooth and seamless operations for both ground and flight staff

Business - Supply Chain And Operations, Gpa: 4.40 (High Honors)

Bachellor Of Science In Business Administration, Computer Applications