Miles Rose

Miles Rose Email and Phone Number

Head of Sales @ Hytro
Royal Tunbridge Wells, GB
Miles Rose's Location
Royal Tunbridge Wells, England, United Kingdom, United Kingdom
Miles Rose's Contact Details
About Miles Rose

Strategic sports marketer with global experience on rights holder, client and agency side. Delivered outstanding results in business development, brand partnerships, strategic sports marketing and team leadership.Specialities:Sponsorship Strategy, Sponsorship Leverage & activation, Business Development, Sponsorship PR, Event planning & creation, management and delivery, Contract Negotiation, Issue Management and Resolution, Content development, production and placement, creation of Brand Owned Assets, Agency/Supplier Management, Negotiation of Agency RemunerationPast Experience:IRONMAN OceaniaRegional Head of Partnerships for Asia Pacific region. Part of the leadership team. Responsible for a team of seven. Led relationships with key government and commercial partners, and new business hunting. Swimming AustraliaHead of Business Development & Partnerships. Successfully delivered new clients including Optus, lululemon, fitbit, Coon Cheese. Led landmark partnership deals with Tourism South Australia for hosting rights of the Olympic Trials. TVC AgencyLed the content and PR team on the award winning British Gas / British Swimming partnership. Building brand awareness, brand like-ability and employee engagement were the KPI's to deliver. Negotiated relationships with ambassadors Rebecca Adlington, Keri-Anne Payne and Hannah Miley and David Walliams. Speedo European Sports Marketing Manager at Speedo International / Australia in leveraging the partnership with (FINA) and Swimming Australia. Led the 2008 Sydney launch of the Speedo LZR RACER swimsuit, and worked at World Championships in 2007, 2008, 2009 and the Beijing Olympics in 2008. The LZR swim suit won 92% of all medals in the pool, unprecedented global success. Established TTL campaigns for Speedo swimwear and equipment using global ambassador Michael Phelps.

Miles Rose's Current Company Details
Hytro

Hytro

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Head of Sales
Royal Tunbridge Wells, GB
Website:
hytro.com
Employees:
27
Miles Rose Work Experience Details
  • Hytro
    Head Of Sales
    Hytro
    Royal Tunbridge Wells, Gb
  • Sportspro Media
    Commercial Director
    Sportspro Media Jun 2023 - Present
    London, England, United Kingdom
  • Sweetspot Group Ltd
    Commercial Director
    Sweetspot Group Ltd May 2021 - Jun 2023
    United Kingdom
    Leading the Commercial development of the Tour of Britain and the Women’s Tour, two of Britain’s iconic professional cycling races broadcast on ITV & Eurosport.
  • The Faculty
    Director Of Partnerships
    The Faculty Feb 2020 - Dec 2020
    Melbourne, Victoria, Australia
  • The Ironman Group
    Head Of Partnerships Oceania
    The Ironman Group Oct 2017 - Nov 2019
    Melbourne, Australia
    Responsible for the partnership portfolio in Oceania. Lead a team of 12, 27 events and over 180,000 athletes competing annually. Annual budget in excess of $10M. Member of the senior leadership team, and responsible for business development growth across the region.
  • Swimming Australia
    General Manager Sponsorship & Business Development
    Swimming Australia Jan 2015 - Oct 2017
    Melbourne, Australia
    Returned from London to manage the commercial sponsorship portfolio. Aquatic industry expertise from Speedo, British Gas / Swimming and TVC content / PR to lead Swimming Australia into a new era.Responsible for the strategic management of commercial partners Optus, Network 7, arena, Hancock Prospecting, AIS, Sperry, 2XU, Accor Hotels, COON Cheese and Bio Island.Responsible for developing the new business pipeline to the CCO and CEO. Delivered new business wins including Arena, Optus… Show more Returned from London to manage the commercial sponsorship portfolio. Aquatic industry expertise from Speedo, British Gas / Swimming and TVC content / PR to lead Swimming Australia into a new era.Responsible for the strategic management of commercial partners Optus, Network 7, arena, Hancock Prospecting, AIS, Sperry, 2XU, Accor Hotels, COON Cheese and Bio Island.Responsible for developing the new business pipeline to the CCO and CEO. Delivered new business wins including Arena, Optus, lululemon, COON Cheese, Sperry and Milk and Co. Show less
  • Fast Track
    Associate Director Business Development
    Fast Track Mar 2013 - Dec 2014
    London, United Kingdom
    A part of the leadership team within Fast Track's London office. Responsible for new business delivery generating new leads and leading / contributing to pitches, and overseeing account teams Emirates, Subway and Lucozade Sport. Established new initiative to promote the business and delivered a new client as a result.Fast Track were the global sports marketing agency for Emirates and we activated their various global and local properties including FIFA, ICC and the IRB.Lucozade… Show more A part of the leadership team within Fast Track's London office. Responsible for new business delivery generating new leads and leading / contributing to pitches, and overseeing account teams Emirates, Subway and Lucozade Sport. Established new initiative to promote the business and delivered a new client as a result.Fast Track were the global sports marketing agency for Emirates and we activated their various global and local properties including FIFA, ICC and the IRB.Lucozade Sport partner with a number of rights holders including 16 teams in the EPL, the London Marathon and the Great Run Series, and have a number of sports ambassadors across football and rugby including England captain Chris Robshaw and Wales star Leigh Halfpenny. In the EPL Steven Gerrard - Liverpool and England captain.Fast Track developed a sports marketing strategy for Subway UK utilizing their "Famous Fans" in the lead up to London 2012. In 2013 Fast Track delivered a series of 5km running events across the UK. This has extended to 16 events in 2014. Show less
  • Tvc Group
    Senior Account Director
    Tvc Group Apr 2010 - Mar 2013
    Client Services Team, Senior Account Director. Clients managing at present include British Gas, Puma and the London Symphony Orchestra.British Gas are the Principal Partner of British Swimming, investing £15 million of sponsorship into the sport over a five year period. The sponsorship activity includes work with British Swimming, Diving, Water Polo and Synchronised Swimming Teams. Work projects for the British Swimming Team in 2010 included National Trials in Sheffield, a Warm Weather… Show more Client Services Team, Senior Account Director. Clients managing at present include British Gas, Puma and the London Symphony Orchestra.British Gas are the Principal Partner of British Swimming, investing £15 million of sponsorship into the sport over a five year period. The sponsorship activity includes work with British Swimming, Diving, Water Polo and Synchronised Swimming Teams. Work projects for the British Swimming Team in 2010 included National Trials in Sheffield, a Warm Weather Training Camp in Mallorca, European Championships in Budapest and a pre Commonwealth Games training camp in Doha.British Gas have additional properties such as British Gas "Pools 4 Schools" - a program that takes temporary pools to Aquatically deprived areas in the UK, the British Gas "Great Swim Series" (5 open water swims across the UK, 20,000 participants in 2010) and "Free Swimming" for British Gas customers.The agency is dynamic, content driven, offering full service PR to clients that include Puma, Adidas, Vodafone, Virgin Atlantic, Red Bull, Luis Vuitton and Aviva.European Sponsorship Awards Finalist 2011TVC won a Sabre Award in May 2011 for their work on the British Gas Swimming Sponsorship - "Best Sponsorship PR". TVC also winners in the "PR Product of the Year".TVC were short listed for the 2011 Sports Industry Awards in the category "Best Use of Sport in a PR Campaign" for the British Gas Swimming Sponsorship. Show less
  • Speedo International
    Sports Marketing Manager - Emea
    Speedo International Jul 2008 - May 2010
    Sports Marketing Manager EMEA RegionResponsibilities •Promoting the Speedo brand through strategic sports marketing•Leverage Speedo’s sponsorship assets at World Championships•Account manage sponsorship of Federation Internationale de Natation (FINA), •Digital sponsorship asset management on speedo.com •EMEA region consulting with sponsored teams and swimmersKey Achievements;FINA - Rome World Swimming Championships July 17th – August 2nd 2009 •Led… Show more Sports Marketing Manager EMEA RegionResponsibilities •Promoting the Speedo brand through strategic sports marketing•Leverage Speedo’s sponsorship assets at World Championships•Account manage sponsorship of Federation Internationale de Natation (FINA), •Digital sponsorship asset management on speedo.com •EMEA region consulting with sponsored teams and swimmersKey Achievements;FINA - Rome World Swimming Championships July 17th – August 2nd 2009 •Led the project team, highlighted by licensed event retail range, net sales totaling over 500,000 Euros. •Successful activation & leveraging of the brand - media photo opportunities with athletes, consumer competitions, athlete plaster hand casts, athlete press conferences, a PR fashion show in collaboration with a Roman Design College, and projecting Michael Phelps images onto Roman landmarks during evenings. •Twelve month sponsorship combining country wide integrated marketing campaign of Italian swimmer Filippo Magnini, led to spontaneous awareness of Speedo increasing by 10%, and sales improving in the third quarter by 14%, in comparison to Q3 2008. •Filippo Magnini campaign had a PR value of 1.5 million Euros, a circulation of 30 million, and reach of 144 million Italians. The campaign was featured online, in print, had a Facebook fan page and a mobile game. Beijing Olympic Games August 2008 •Member of the sports marketing team that delivered an amazing 92% of all medals in the pool to Speedo. •Delivered the most in demand product arguably in Olympic history (2,700 LZR RACER suits were delivered to athletes and teams on the ground). •Member of activation team at the “Speedo Sports Club” delivering Michael Phelps press conference, Athlete Media Day, Coaches Media Day, Family Media Day, Speedo brand history display, and a FINA dinner.FINA Sponsorship •Managed the sponsorship rights annually for the Swimming World Championships. Show less
  • True Alliance
    Sports Marketing Manager Speedo Australia
    True Alliance Nov 2006 - Jul 2008
    Sydney, Australia
    Development and execution of integrated marketing / communication activities leveraging all sponsorship properties through PR, media and advertising.-Led the project team on the launch of the Speedo LZR RACER swimsuit, arguably the most revolutionary and talked about sports product in history. The launch took place at Sydney University, was covered by all major sports and news services, and delivered Speedo over a million dollars of PR coverage in a two day period. The suit went on to… Show more Development and execution of integrated marketing / communication activities leveraging all sponsorship properties through PR, media and advertising.-Led the project team on the launch of the Speedo LZR RACER swimsuit, arguably the most revolutionary and talked about sports product in history. The launch took place at Sydney University, was covered by all major sports and news services, and delivered Speedo over a million dollars of PR coverage in a two day period. The suit went on to help Speedo claim 925 of all medals won in the pool at the Beijing Olympics.- Project manage all contractually committed outfitting programs from the design stages to the supply of swimwear and apparel for the Australian Swim Team for Olympic & Commonwealth Games and World Swimming Championships.- Proactively managed all communication between external partners including athlete management groups and PR/Media agencies.- Negotiation of new and the renewal of existing contractual agreements for the AIS, Swimming NSW, and athletes such as Grant Hackett, Libby Lenton, Michael Klim, Jessicah Schipper, Stephanice Rice and Eamon Sullivan.- Managed the annual Sports Marketing budget. Show less
  • Western Bulldogs Football Club
    Marketing And Events Executive
    Western Bulldogs Football Club Nov 2004 - Nov 2006
    Responsible for the servicing / activation of the club's Major Partners / Sponsors contractual rights.Leveraging Major Partners sponsorship assets, match day entertaining, corporate hospitality, collating signed memorabilia for the sponsors, coordinating football events at the club mixing the senior players with executives, and organising Major Events such as Season Launches and Family Days.
  • Richmond Football Club
    Marketing & Sponsorship Executive
    Richmond Football Club Nov 2002 - Sep 2004
    Responsible for the servicing / activation of the club's Major Partners / Sponsors contractual rights. Leveraging Major Partners sponsorship assets, match day entertaining, corporate hospitality, collating signed memorabilia for the sponsors, coordinating football events at the club mixing the senior players with executives, and organising Major Events such as Gala Fundraising Auctions, Charity Balls, Season Launches and Family Days.

Miles Rose Skills

Sponsorship Sports Marketing Public Relations Event Management Marketing Communications Integrated Marketing Sports Marketing Sports Management Marketing Strategy Contract Negotiation Advertising Strategic Planning Strategy Digital Marketing Sponsorship Activation Social Media Marketing Media Relations Management Brand Development Sales Brand Management Content Development Budgets Account Management Internal Communications Publicity Crisis Communications Brand Awareness Project Management Leadership Business Development

Miles Rose Education Details

Frequently Asked Questions about Miles Rose

What company does Miles Rose work for?

Miles Rose works for Hytro

What is Miles Rose's role at the current company?

Miles Rose's current role is Head of Sales.

What is Miles Rose's email address?

Miles Rose's email address is mi****@****man.com

What schools did Miles Rose attend?

Miles Rose attended Deakin University, Victoria University, Melbourne Church Of England Grammar School.

What are some of Miles Rose's interests?

Miles Rose has interest in Travelling, Keeping Fit, Socialising, History.

What skills is Miles Rose known for?

Miles Rose has skills like Sponsorship, Sports Marketing, Public Relations, Event Management, Marketing Communications, Integrated Marketing, Sports, Marketing, Sports Management, Marketing Strategy, Contract Negotiation, Advertising.

Who are Miles Rose's colleagues?

Miles Rose's colleagues are Genevieve Waldron, Casey Toohill, Jonnalagadda Anil Kumar, Joe Handsaker, Nicola Graham, Paul Harter, Caroline Dakers.

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