A passionate, open-minded, and hardworking recent Boston University MS in Advertising Grad and actively seeking opportunities. With two years of post-graduate study, I found my calling in design and art direction and pursue everything with all my heart.As a student, I have been honored to receive two 2019 One Club Young Ones Awards and now I hope to keep creating award-winning work in the corporate world.I have experience at Ogilvy Beijing and am currently freelancing as an Account Executive at Ruder Finn Innovation Studio. To see my work, please visit https://www.mingxuanliu.com/
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Account ExecutiveRuder Finn Innovation Studio Jan 2021 - Mar 2023Beijing, ChinaProviding creative and strategic ideas for spec work. Project management, including communicating with clients on a daily basis. Speciality: Digital marketing strategy & operation.Clients: OPPO, Nestle, Tencent, Estee Lauder, Vivo, Swire China, & YIli
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Associate Art DirectorTianyukong Aug 2020 - Jan 2021Beijing, ChinaProviding creative concepts and potential visual ideas for both new biz proposals and campaign execution. Designed T-Mall Supermarkets’ online event mobile page header, as well as their gift packaging extensions, banner extensions, and the Tik Tok event page header.Also corporate with clients such as Meituan and Xueersi. -
Junior DesignerJack Morton Worldwide Dec 2019 - Feb 2020Greater Boston AreaDesigned POP materials for Subway, including Translites, Instruction Sheets, Banners, and Window Signs. Also worked with the Lenovo account for client presentation design. -
Freelance DesignerPtc Nov 2019 - Dec 2019· Designed advertising collaterals, including digital banners, email headers, LinkedIn headers, and stickers.· Designed several sets of banner templates in all sizes. -
Freelance Graphic DesignerAd Hoc Industries, Llc Jul 2019 - Dec 2019Greater Boston Area· Came up with the internal re-branding idea for Harvard iLab that helps inspire the iLab members creatively.· Designed infographics and PowerPoint templet to help Boston BRT to present their research data better and clearer.· Conceptualizing concepts and visual ideas for Boston BRT. -
Associate Creative DirectorBoston University Adlab Jan 2019 - May 2019· Assisting multiple accounts producing campaigns or designs to their clients by providing ideas. -
Summer InternshipOgilvy Jun 2018 - Aug 2018Beijig· Graphic design, helped on poster ideas for the client, WEY, a Chinese automobile company.· Designed and organized a nationwide test drive social event with the WEY team.· Participate in brainstorming of the launch event of a new car.· Researched marked trends, drafted contracts. -
CopywriterBoston University Adlab Jan 2018 - May 2018· Designed, wrote, and edited a brochure for client to increase awareness.· Designed a website for the client. -
Summer Internship央视网 Jul 2017 - Aug 2017Beijing City, China· Edited and updated news on Weibo, approximately 27-33 news per day.· One news post gained more than 10 million reading rates, also the highest reading rates in the week.· Composed a news article about the pension policy changed, and has been posted on social media.· Checked replies on social media account and composed weekly report.
Veronica Liu Education Details
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Advertising -
Advertising -
Gpa 3.7
Frequently Asked Questions about Veronica Liu
What is Veronica Liu's role at the current company?
Veronica Liu's current role is Account Executive at Ruder Finn Innovation Studio.
What schools did Veronica Liu attend?
Veronica Liu attended Boston University, Boston University College Of Communication, University Of Colorado Denver.
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