Miranda Johnson Email & Phone Number

Colorado, United States

Plan & implement digital marketing strategies for campaigns including conferences, product launches, television broadcasts, and fundraising effortsAct as liaison for multiple departments to coordinate successful marketing deployments; act as the gatekeeper to digital marketing departmentLaunch lead generation campaigns & build lead magnetsBuild & launch split tests; assess performance of the split tests to gauge what efforts were successfulAid in paid marketing campaigns, including planning budgets, ad spends, and media buyingSaaS and SEO implementationOversee all digital marketing campaigns through multiple task management systems including Smartsheet, Trello, ClickUp, Monday.com, and Microsoft SharepointCollaborate with Information Technology team to develop web strategies and implement updates as neededCreate written copy & visual assets to be distributed via email, social media, website, and adsAssist in the development and execution of budgeting for & launching digital ad campaignsComplete reports as needed to present to Founder, CEO, Executive Director of Operations, and Executive Director of Global CommunicationsCreate & schedule daily social media content for platforms with 1 million + followersWork directly with members of digital marketing team to distribute tasks, manage workloads, and ensure due dates are met

Gunnison, Co

-Recruited students to attend the university and guided them through college application-Traveled in-state and out-of-state to recruitment events, fairs, workshops, and conferences- Presented to students, families, and peers in formal and informal settings about topics ranging from financial aid to what life is like in college- Assisted students in the college application process, answered questions about anythingregarding the university- Created web and print content to distribute nationally to prospective students- Managed a student staff of 15-20, built schedules, hired and trained students- Learned a new CRM system for student file management, mastered the system within twomonths of implementation- Developed on-campus programs, worked with other offices on campus to provide asmooth transition for students starting school with us- Performed essential office duties such as email correspondence, phone routing, andweekly updates on group performance

-Assisting with marketing university materials to prospective students-Answering and directing phone calls from the main university line-Managing the main email inbox for the university-Communicating with prospective and current students; assisting them in completing applications to the university-Excel spreadsheet data management -Inputting student information into student system-Processing and inputting important documents to computer files-Pulling and analyzing data from customer relation management system-Reviewing and editing print and web pieces for university publications