Marty Johnson Email & Phone Number

Minneapolis, Minnesota, United States

• Collaborated with the data team to discover usage patterns, leading to the prioritization and launch of a data visualization add-on product, resulting in a 23% increase in ARR v. pre-launch• Championed the development and launch of Skykit's device management software by coaching customer success, sales and marketing teams on key value propositions, attaining a cross-sell adoption rate of 20%• Implemented SEO and growth acquisition best practices in collaboration with the marketing team, increasing sales-qualified leads• Spearheaded the strategy, vision, and product roadmap alignment by implementing the OKR framework, increasing clarity and delivery expectations among stakeholders, business teams, and product development teams

• Led cross-collaboration efforts with marketing, design, development, and customer-facing teams to run end-to-end A/B pricing experiments, resulting in a 12% increase in average sale price for subscriptions and an 18% increase in annual plan adoption• Initiated an SEO-optimized content strategy in partnership with the development team, creating world-class content for developers and DevOps teams, leading to a 120% increase in non-brand organic traffic and a 22% increase in trial signups• Conducted customer persona research in partnership with the design team, leading to the launch of ScoutAPM Error Monitoring, resulting in an 8% increase in new trial signups and a 12% increase in current customer adoption within the first quarter after launching

Greater Minneapolis-St. Paul Area

• Partnered with engineering and DevOps teams to optimize the performance of When I Work's chat platform, used by over 1 million monthly users, reducing bug tickets by 50% and increasing daily active users by 7%- Through continuous discovery and collaboration with design built and launched When I Work Documents, a document storage product helping small to medium sized businesses simplify and share employment documents with their employees.- Executed in depth user research in collaboration with design and engineering leads, uncovering unmet user needs for When I Works applicant tracking software, leading to the development and launch of Web to Text-Message interface for Managers to communicate with hourly job applicants, streamlining the hiring process and communication in one place.

Greater Minneapolis-St. Paul Area

• Successfully transitioned When I Work's Time and Attendance product from a traditional free trial to an innovative freemium model, significantly boosting cross-sell adoption by 30% and improving marketing conversion rates by 300%• Executed web and mobile onboarding optimization tests, resulting in an 18% increase in product activation rates for the Time and Attendance offering• Instituted a comprehensive research process that combined customer interviews with quantitative usage data, identifying critical areas for A/B experimentation and enhancing product activation and speed to value

Greater Minneapolis-St. Paul Area

-Manage the implementation of employee scheduling and time and attendance software for large clients. -Supported the migration of customers from Shifthub to When I Work after the acquisition. -Implemented communication channels between sales and support. -Integration/partner software specialist; train customer support in our integration partners software. Along with training for support identifying issues with integrations and work with development to resolve them.-Work with corporate franchise partners to increase franchisee efficiency by reducing labor cost and decreasing employee turnover.