Mary Howell Email & Phone Number

Greater Seattle Area

• Defining the GTM co-marketing objectives, plans, and activities in collaboration with partner marketing teams across the areas of professional design visualization, high performance computing, deep learning, and AI/ML.• Leading and building relationships along with planning and execution of PR and joint marketing activities with the marketing teams with global cloud service providers (CSPs).• Ensuring the value of the company GPU platform is at the forefront of our partners’ cloud services marketing.• Actively driving increased usage of GPU computing.

Greater Seattle Area

Developed the marketing strategy, plans, and execution of the Web scale Segment within GSP Marketing.• Aligned to named Web accounts: • Developed marketing programs that drive growth, market leadership, and customer relevance to deliver revenue impact. • Developed and delivered high-touch Account-Based Marketing initiatives, and high-scale content for programs and campaigns.

Greater Seattle Area

• Collaborated with Sales teams to understand their priorities and delivered quarterly martech campaigns, inclusive of paid search, media, and SEO, to drive demand to identified accounts.• Ensured accurate marketing lead capture and ranking systems to build nurture programs and lead pipeline.• Managed all media relationships and execution of GTM strategy with $1M annual budget.• Measured, analyzed, and reported on program revenue impact to key stakeholders quarterly.

Greater Seattle Area

Accenture Communications, Media & Technology (CMT) helps companies connect with digital consumers, launch innovative products and services, increase revenues, and streamline operations to reduce costs.Client-centric marketing supporting executives' account plans, and executing customer-centric marketing strategies and processes that accelerate growth and optimize return on marketing investment. I create industry-focused integrated marketing plans to differentiate awareness of Accenture’s deep industry expertise in the Communications, Media & Technology (CMT) industries.

Seattle, Wa

ProQuest is committed to empowering researchers and librarians around the world. The company’s portfolio of assets -- including content, technologies and deep expertise -- drives better research outcomes for users and greater efficiency for the libraries and organizations that serve them.Determined ideal solutions for customers in the coporate and goverment segments. Developed and executed detailed and targeted campaigns to highlights benefits of solutions including ROI-- helping libraries prove their value for continued budget allocation.• Develop and implement integrated marketing campaigns and lead generation programs for the technology product set. Analyzed and reporedt results of all marketing efforts in conjunction with field marketing teams.• Collaborate with leadership teams to provide support and guidance in developing integrated go-to-market strategies and communication plans for product launch for upsell and lead generation efforts.• Work cross-functionally to support ongoing company initiatives including advertising, tradeshows, website updates, social media, internal and external communications. Analyzed and reported results to stakeholders.

Greater Seattle Area

ProQuest is committed to empowering researchers and librarians around the world. The company’s portfolio of assets -- including content, technologies and deep expertise -- drives better research outcomes for users and greater efficiency for the libraries and organizations that serve them.Created strategic marketing plans and tactics to launch Intota, a next gen SAAS ERM solution for libraries worldwide. -Increased awareness via web sites, social media, SEO and SEM, content delivery, blog, industry events, webinars, sales support and demos-Demand Generation by creating quality leads for Sales -Demonstrated value, features, function and strength against competitors-Measured results, testing various elements, A/B splits, and tracking-Forecasted revenue outcomes by teaming and coordinating with Sales

Seattle, Wa

Extensive work leading and supporting successful marketing and communication initiatives and campaigns. Involved with strategy and planning to tactical execution. Highlights include working collaboratively across many teams (PR, legal, operations, supply chain, executive management), diving in and "getting it done" and working through a highly matrixed organization to uncover resources and buy-off from other teams.

Ba, English Literature

Activities and Societies: Kappa Delta Tennis team

Education record

Activities and Societies: Captain of the tennis and golf teams