Min Liao Email & Phone Number

Seattle, Washington, United States

Collaborative writing, research, and content support for Strategies 360's VP of Brand Strategy. Our creative team primarily focuses on verbal identity and brand voice for a variety of clients across vastly different sectors throughout the Pacific Northwest and Alaska.S360 offers customized solutions and a full-service approach to public policy, marketing, communications, building coalitions, targeting communications, and business strategy.

Greater New York City Area

• Culinary + Hospitality — concept ideation, menu development, sourcing & procurement, brand strategy, staff training, project management, event production, experiential brand activations.• Private Chef + Culinary Concierge — Eclectic roster of clients from finance, media, entertainment, and tech. Services provided include (but not limited to): medically tailored meals, in-residence weekly meal prep, in-residence table service, executive dinners, corporate and wellness retreats. • Integrated Marketing — F&B copywriting, CPG brand messaging, food styling, recipe and product development, category research and audits.• Education — community nutrition, public health advocacy, culinary instruction.

Brewster, New York, United States

SPACE on Ryder Farm is a nonprofit arts organization and organic farm that has hosted Oscar, Tony, Obie, and Pulitzer award winners alongside Guggenheim and MacArthur Fellows for onsite residencies in a peaceful, restorative setting. While overseeing the residency program here, I was responsible for culinary and hospitality programming in addition to cultivation events and day-to-day operations.

New York, Ny

Private-equity firm Permira brought me onboard as a management consultant to provide operational and strategic support for two fast-casual concepts opening in Midtown Manhattan.• Project manager for vendor relations, procurement, menu launches, and branded creative content.• Oversaw FOH employee education and workplace culture development, establishing guest-experience standards and creating internal training materials.• Coordinated BOH operations in tandem with F&B Director: recipe development process, seasonal menu implementations, and data-driven evaluations.

Greater New York City Area

Led daily operations and strategic planning for Whole Foods Market's NYC Culinary Center, the only branded cooking school, content production studio, and public event venue in WFM's Northeast Region. Cultivated brand loyalty and an exceptional customer journey for WFM shoppers, vendors, and community partners while driving long-term audience engagement and year-over-year revenue growth.• Curated and produced public and private corporate events featuring guest chefs, local food producers, and industry experts. Developed and taught classes for all ages and socioeconomic backgrounds.• Initiated and nurtured strategic partnerships with vendors, complement brands, and community nonprofits.• Oversaw print, digital, and social content for the Culinary Center, as well as email campaigns, event sales, and CRM administration.• Collaboratively managed internal branding, employee engagement initiatives, large-scale external events, and corporate communications for WFM's NYC region.

Greater New York City Area

As a full-service consultancy comprised of registered dietitians, community nutritionists, and chefs, EatFood provided site-specific solutions and created experiential campaigns for nonprofit institutions, local government agencies, and national food/CPG brands. Clients included Gay Men’s Health Crisis, NYC Department of Health & Mental Hygiene, YWCA's Early Learning Centers, NYC Department of Education, Children's Aid, ConEdison, Unilever, Danone, Weber Shandwick, Edelman, FleishmanHillard, among others.• Designed and implemented venue-specific culinary concepts, operational guidelines, staff trainings, and customized onsite programming.• Created and executed public-health education events for diverse communities citywide.

Seattle, Wa

Supervised all phases of editorial production for The Stranger, Seattle’s Pulitzer-Prize-winning alternative newsweekly. Managed editorial content calendar, research, and copyediting for a weekly publication schedule while overseeing full-time and freelance staff.

M.A., Food Studies, Nutrition, And Public Health

Continuing Education, Digital Marketing; Seo/Sem; Project Management

B.A., Media Studies