I am a data-driven professional whose passion lies in understanding human behavior and cultural insights to help brands improve. I love finding meaning in vast amounts of data and I am always open to new ideas and big challenges. I firmly believe that curiosity and a thirst for knowledge fuel my work, as a significant part of my role involves strategy and creative thinking. Additionally, I excel at explaining complex information in a simple manner.Throughout my journey, I have developed creative research techniques for generating insights from behavioral studies of users on social network platforms, netnography, and consumer profiling on social media. My primary goal has always been to achieve remarkable and impactful results.My work is interdisciplinary, allowing me to easily navigate between various domains such as business intelligence, digital planning and strategy, social media content, earned media, and more. I truly believe in the transformative power of online content to positively impact our society.I have had the opportunity to work on data projects with clients as HBO, Heineken, Bayer, O Boticário, Olympikus, Jameson Irish Whiskey, Vivo, Hypera Pharma, Quem Disse Berenice, Klabin and Husqvarna.Keyworks: Data Analysis, Business Intelligence, Marketing Insights, Consumer Insights, Strategic Planning, Data Strategy, Data Insights, Social Media Strategy, Social Listening, Content Planning, Influencer Marketing.