Marissa De La Cerda, M.A. Email & Phone Number

I implement CPLF’s marketing strategy focused on brand management, digital campaigns, community engagement, and fundraising support. Key responsibilities include:- Managing social media platforms, using analytics to boost engagement and optimize campaigns.- Writing and publishing blogs, press releases, and our e-newsletter which goes out to 9,000+ subscribers.- Managing CPLF's website, ensuring it is SEO optimized and ADA compliant.-Overseeing the annual Impact Report and marketing for major events like the CPLF Awards.- Collaborate with Development on appeals, donor recognition, stewardship efforts, and digital campaigns.- Creating digital and print assets following brand guidelines.- Analyzing metrics to maximize campaign ROI.- Managing external vendors to ensure timely delivery of print and digital projects.

• Regularly contribute mid-length or capsule length film or television reviews. • Write features for the arts and culture section.

Greater Chicago Area

• Pitch and write stories for print and digital publication. • Cover events in the Chicagoland area. • Assist with data entry, fact checking and interview transcription.

• Manage and create content for KDM's official social media channels. • Write and edit marketing materials, including press releases, award nominations and proposal submissions.• Edit and organize content on KDM's website using the CMS system, Drupal.• Assist with internal communications, including writing and sending monthly newsletters using MailChimp. • Monitor KDM's press coverage.

• Manage official social media channels for the College of Law. • Write and edit marketing materials, including annual reports, press releases, brochures, event recaps and social media copy. • Edit and organize content on the College of Law's website using SharePoint.• Work with the different departments to support various written materials and promotional campaigns. • Monitor press coverage of the law school and issues impacting it.

Chicago, Illinois

• Helped launch "Pueblo", the bilingual section of the magazine by coordinating with other writers and creating a Spanish AP style guide. • Schedule, edit, and translate stories for Pueblo. • Plan events as part of our Public Newsroom series. • Assist with all fundraising efforts.

Master Of Arts - Ma, Communication And Media Studies, 3.9 Gpa. Graduated With Distinction.

Activities and Societies: Production Assistant for the Center for Journalism, Integrity and Excellence.Joint BA/MA program.

Bachelor Of Arts - Ba, Journalism, Media And Cinema Studies

Activities and Societies: STARS Peer Mentor, Egan Hope Scholar