Mo Farhat Email & Phone Number

Barcelona, Ct, Es

Dubai, United Arab Emirates

Since late 2022, I have spearheaded the marketing division at MUAB, a pioneering social media platform designed to empower content creators and professionals to disseminate knowledge through digital products within a professional and secure environment. Available across Web, iOS, and Android platforms, MUAB fosters a dynamic community where innovation meets engagement.Key Responsibilities:Go-to-Market Strategy Development: Crafted and executed comprehensive go-to-market strategies to position MUAB as a leader in the digital content space.Marketing Campaign Planning and Management: Led the planning, execution, and optimization of marketing campaigns across various channels to drive brand awareness and user acquisition.Influencer Partnerships: Initiated and managed strategic partnerships with influencers to amplify our reach and engage a wider audience effectively.Achievements So Far:Successfully expanded MUAB's global presence to over 50 countries, establishing a diverse and active user base.Drove the MUAB app to achieve over 60,000 downloads on Android and iOS platforms, a testament to our compelling marketing strategies and user-centric design.Facilitated over 850,000 interactions on the MUAB platform, enhancing user engagement and fostering a vibrant community of content creators and professionals.Amplified MUAB's visibility, reaching over 25 million people through targeted marketing initiatives and strategic content dissemination.Achieved over 100 million content views across the internet and social media platforms, significantly increasing brand recognition and user interaction.Objectives:My ongoing focus is to increase app downloads, attract new users, and boost the active engagement time of our current user base. Through innovative marketing strategies and a commitment to excellence, I aim to continue driving MUAB's growth and reinforcing its position as a leading platform for professional content sharing.

Growthpand is a Marketing Agency that provides Digital and Marketing services for clients all over the globe. Our main services now are E-store development, branding, marketing campaign management, SEO, and social media management. I’m responsible for leading the team, growing the company by acquiring new clients, and Delighting current customers for long-term successful relationships.

I was responsible for developing, implementing, and managing marketing campaigns that promote my company or its customer's products and services on the internet. I develop strategic marketing plans that enhance brand awareness within the digital space and drive website traffic and acquire leads/customers.

I was the Campaign Manager at Creativity for Marketing solutions. My primary duty was to ensure marketing campaigns achieve their objectives. I set up comprehensive marketing campaigns that involve all details like (Goals with KPIs set, outstanding Messaging strategy, Timeline & budget, efficient channels, and effective tactics) then I execute and monitor the performance of campaigns and provide all the resources required to meet sales targets.

Strategic Digital Marketing Specialist for three Brands owned by Faris Petrol ( Clever, Faris Petrol, and Faris oil center) I concentrate my efforts on mobile Applications Marketing. My role and tasks in the position:1- conduct market analysis, and customer behavior analysis to develop an effective sales funnel.2- Analyze customer behavior through a mobile application and social media platforms like Facebook and Instagram.3- Market segmentation by building the Audience sets based on many variables like ( customer journey, interests, Behavior, Age, and Geographical area) 4- Develop comprehensive marketing campaigns involve all details like ( Goals with KPIs set, outstanding Messaging strategy, Timeline & budget, efficient channels, and effective tactics)5- Mentor and ensure applying the marketing plan and make the needed adjustments on time.6- Lunch and manage paid Ad sets on Google, Facebook, and other platforms.7- continuous campaign optimization

Gaza, Gaza Strip

Internship as a project coordinator and Business developer for 10X project (help entrepreneurs solve business problems, ensure and control contracts with suppliers)Roles in BTI:- Participate in the implementation and evaluation of the entrepreneurship programs inside the BTI in order to develop them after the incubation. - Helping entrepreneurs on business planning, budget planning, mentoring, and implementing. - Coordinate with new entrepreneurs during the different phases of incubation and provide the necessary technical and administrative support.- communicate, facilitate, and supervise the connection between the entrepreneurs and the suppliers, that is includes field visits and arranging meetings with different stakeholders as required by the project plan. - participate in the process of organizing the BTI events such as boot camps, Hackathons, virtual events, and webinars.

Gaza, Gaza Strip

Smartsooq is a startup based on a website and application to facilitate the exchange of goods and services. I Led a team of programmers and designers to build an E-commerce platform startup that had more than 1000users.My Roles at Smartsooq:- I Turned the vision of having an application to exchange goods and services in Palestine into reality- I Managed and guided a team of programmers and designers by using the Agile method and utilizing Trello platform which leads to a decrease in the needed time to launch the Application by 30%.- I made a contract with an owner of a Group on Facebook, that allows me to reach, analyze, and use the data and content of 300K members through Facebook API.- I succeed at Bootstrapping building the whole application for Android, website, making contracts, and managing the content of +700 users with a budget of less than 1000$.- I used Facebook Business Manager, Google Analytics, and Google play Consol platform to oversee the current position of the application and use these data to build the marketing strategy.

Master Of Business Administration - Mba, International Business

Strategic Marketing

Activities and Societies: Erasmus student in Spain

Bachelor Of Business Administration, Strategic Marketing, Financial Management, And Microeconomics, First-Class Honors With 90% Gpa

East Joint Project, Business Law

Activities and Societies: Virtual meeting, searching, discussion, and presentation A virtual joint project between the University.