Molly Moore Email & Phone Number

Raleigh, NC, US

Raleigh-Durham, North Carolina Area

Commercial Engagement Design to include: -Sales Force Size and Structure-Targeting and Segmentation-Pull Through Analytics-Omnichannel Marketing Analytics -Market Access Data Procurement and Analytics-Contracting Analytics and Reporting

Raleigh-Durham, North Carolina Area

• Responsible for Sales Force Size and Structure, Segmentation, Targeting, and Call Planning
• Oversee Market Data Purchases for Research and Adhoc Analytics
• Creation and Management of Commercial Operations Capabilities
• Responsible for administration and build out of Veeva CRM
• Responsible for Sales Force Incentive Design and Compensation
• Manage third party reporting vendors associated with Commercial Operations to ensure budget tracking and on-time delivery of data and key services.

Chapel Hill, North Carolina

• Responsible for ensuring all aspects of data, systems, reporting, and processes for supporting the sales force, managed markets, and marketing are operating such that those internal customers are able to perform their.
• Responsible for administering the sales operations and administration areas for the purpose of assuring company growth, product development and profitability
• Establish a schedule of touchpoints with various levels of sales, IT, managed markets and external vendors to plan, monitor and course correct operational elements.
• Manage third party vendors associated with sales operations to ensure budget tracking and on-time delivery of data and key services.
• Monitor and assess the ROI on key commercial systems and data.

Chapel Hill, NC

• Partnered with the Associate Director of Business Statistics and the Marketing teams to analyze data and create call plan strategies across multiple channels (retail and non-retail), therapeutic classes, and sales.
• Created and maintained Salix alignments, target lists & call plans for all sales divisions.
• Instrumental player in developing the targeting, call planning, sales force size and structure, and IC strategy for the launch of Fulyzaq in mid-2013 and Ruconest in late 2015.
• Managed the sales integration of the Santarus acquisition ($2.6B) by analyzing the data, call plans and target strategies for Uceris (oral), Zegrid, Glumetza, Cycloset and Ruconest. Preformed overlap analysis to.
• Managed a lean team of 5 Salix and contract employees to include analysts, project managers and a developer.
• Trained new hire sales personal on how to best use their data to drive more business opportunities.

• Produced weekly, monthly and quarterly reports; Completed compliance audits and reconciliations; Analyzed field and home office data and targeting inquires.