Marketing & Facilities Manager At Full Circle Service Center
Halethorpe, Md
In my position, I established the marketing of Vehicles for Change (VFC) auto repair shop, Full Circle Service Center, from its ground floor operation and established all marketing, advertising, signage and social media under tight budget constraints. I was also charged with producing all events including Governor Hogan's witnessing of the MOU between VFC and the MTA; Mayor Rawlings-Blake's visit to VFC to recognize the reentry training program, DLLR's Economic Summit Meeting as well as landmark events like the quartely Women and Wheels Car Care Clinic and Solutions for Successful Prison Reentry Town Hall Meeting. As Marketing Manager, I positioned, and branded the nonprofit's auto garage as a social enterprise that positively impacted the larger community through its training program. I also instituted promotions such as the bi-annual Customer Appreciation Week and Help for the Holidays and utilized software programs and apps such as: Demandforce, SalesForce, MailChimp, Constant Contact, Exact Target, Canva, Stencil as well as editing software like Wonderama. In addition, I wrote copy and created promotional ads and video to be shared across various platforms, wrote and assembled marketing collateral for media kits, established relationships with media to include stories which aired on all local networks and the Baltimore Sun and the Baltimore Business Journal,I also worked directly with the nonprofit partners, and fleet partners to assure the quality of their service. In managing the Full Circle garage, I facilitated the maintenance, security and decor in the interior and exterior of the shop and kept abreast of all office and lobby supply inventory.