Responsible for developing relationships with CA's Southern European customers:- Identified and recruited customers in Southern Europe (including Italy, Spain, Portugal and Greece), continually developing and fostering ongoing client relationships.- Developed a sound understanding of each customer's business, as well as their technical challenges and project objectives.- Acted as central point of contact for reference customers' peer networking activities.- Identified opportunities for business development to best utilise references in order to shorten sales cycles and close business.- Supported the sales RFP process with systematic and proactive provision of reference customers across key industry verticals and solution areas.- Provided the Global Customer Alliance Program Office and Global Marketing teams with a variety of externally approved customer endorsements for new product launches, press, marketing, analysts and investor relations.- Supported Customer Alliance Program Managers in other international regions with their outstanding sales and marketing reference requests.- Facilitated both the customer's and market's positive perception of CA's leadership in Enterprise IT Management, by building strategic customer alliances with the top global enterprise accounts and driving the consequent joint advocacy of Enterprise IT Management through customer win releases, success stories, and joint advertising.

Responsible for managing and executing the Reference Program for Spain and Portugal- Same responsibilities as per the Customer Alliance Program Manager position, albeit focused on Spain and Portugal.

Marketing Coordinator, responsible for creating local marketing plans, managing budgets, and co-coordinating plans with the Country Manager and EMEA Marketing Director: