Spearheading financial and operational management of National Institute of blood diseases (NIBD), a nationwide healthcare network, driving foundational improvements across hospital and pharma operations. leading financial operations for a nationwide healthcare network, driving budgeting, forecasting, and reporting to strengthen stability.  Directing strategic financial planning to align with long-term goals and support sustainable growth. Spearheading compliance and risk management initiatives to ensure regulatory adherence and minimize risks. Overseeing cross-functional teams to optimize resource allocation and implement cost-effective practices. Enhancing internal controls and reporting for data-driven decision-making. Implementing KPIs and performance metrics to monitor efficiency and profitability across departments.

Achieved over 8 times sales growth in 3 years through sales maturity, improved service delivery, and successfully closed supplier and sales deals, including;✰ Lead organizational restructuring, business positioning and PSX stock exchange (Reverse Listing) initiatives. ✰ Negotiated multi-year OTT and set-top box software deal with the vendor in Czech Republic; secured the deal that granted rights to legal intellectual property registration and financial recording for business valuation enhancement.✰ Oversaw the establishment of Pakistan's first dedicated teleport facility and negotiated the best offers from international equipment suppliers, leading ISPs in Pakistan.✰ Headed the establishment of an export-oriented software house, overseeing deal negotiations, streamlining processes, and building operational capabilities to provide managed software house services to international clients, ensuring operational and financial efficiency.✰ Finalized multi-million-dollar outer space satellite deal with Hong Kong-based operator and secured best prices; negotiated contracts and established pricing, tax, and transaction structure that accelerated revenue growth.✰ Helped clients launch full-featured OTT platform and proposed technical and monetization ideas –crafted financials, specifications, project timeline, and contract.✰ Introduced Pakistan’s first Urdu transcription and translation AI engines; identified right features, prices, costing models, operational delivery, and productization, and pitched solutions to clients as a high-value product.✰ Successfully oversaw the installation, price negotiation, delivery timeline, and taxation issues while assuring timely project completion of an AI-enabled monitoring system for PEMRA Also, o Introduced Basecamp to automate communication, Atlassian Jira to manage projects, and Odoo for ERP systems.o Streamlined recruitment and employee retention policies with internal and external resources; expanded team size.

YAYVO (TCS E-COM) (yayvo.com/) is an E-commerce business. Yayvo was launched in 2012. It’s a TCS associate company that is the largest logistics group in Pakistan.As CFO Managing teams, I achieved a 40% cost reduction in monthly investment efficiency and a 70% reduction in liability exposure within one year for the ecommerce company by bringing in, credit control / accounts payable policies, better stock management and cost-effective solutions.In addition, I collaborated with investment advisors in Pakistan and China to raise private equity capital; directed due diligence, documentation, process, and investment negotiations; successfully attracted buyers with a definitive offer.My significant contributions are:✰ Spearheaded financial reporting, regulatory reporting, business plans, technology product developments, commercial drives, payroll management, treasury management and contract negotiations; resolved tax issues in liaison with consultant and internal team. ✰ Partnered with CEO, executive management, and Board of Directors (BOD) to develop strategic roadmap to boost growth; designed financial strategies, financial systems, financial management, improved processes, and implemented internal controls to comply with changing industry trends of startups and dynamic as well as challenging technology industry. ✰ Directed financial operations, including contract management, pricing according to SLA, invoicing, billing, financial transaction recording, cash flow management, Account receivable and Accounts payable management, compliance, and budgeting; handled stakeholder relationships with government agencies, fintech partners, banks, investors, and consultants.

As Group Financial Controller headed a team in 70 different entities around the world and;✰ Prepared IPO prospectus with SEC (USA) in 2018 and coordinated IPO audit by BDO London for FY 2015, 16, and 17 and successfully listed IBEX Limited on NASDAQ and completed restructuring of TRG international group in 2017 involving the identification of a combination of companies, designed and implemented financial, legal, and operational restructuring plans; Defining steps and impact on resources and finances. ✰ Worked on PSX fundraising initiative, partnered with executive leadership to support the issuance of company’s right shares to PSX shareholders which included identification of requirements, development of valuation models, and other documentation - conducted shareholders' AGM and an EOGM for FY 2015–19.✰ Utilized the absence of guidelines for a unique business combination scenario in IFRS to prepare, got audited, and file with the US SEC a statutory 3-year FS for a holding company that had been incorporated for just 5 months for better IPO valuation. This task required high-level expertise in IFRS and US GAAP.✰ Prepared scenario-based financial models, cash-flow forecasts, business valuations, and data analytics, strategic thinking documents and performed other financial planning and analysis (FP&A) tasks using various business intelligence tools (BI) to support senior management and board of directors in decision-making.✰  Advised management on contracts, international finance, investments, financial regulations, business combinations, and transactions; discussed accounting and tax implications.✰ Prepared statutory and special purpose financial statements including, FS for an investment entity opting for consolidation exemption under IFRS 10✰ Converted data gathered in US GAPP, UK GAAP from global teams and in IFRS applicable in Pakistan; and liaised with Big 4 audit firm for audit, published and filed with PSX and shareholders.

KPMG (https://home.kpmg/pk/en/home.html) KPMG is a global network of professional firms providing Audit, Tax, and Advisory services, operating in 144 countries around the world.Finalized projects for various national and multinational organizations, in manufacturing, construction, IT, services, retail, financial, agency, pharmaceutical, and FMCG sectors.Key Statutory Audit Projects in UAE✰ Mabani Steel L.L.C is owned by the Al-Rajhi group which is among the largest business groups in the Middle East. – (Industry: Manufacturing, Project Year: 2013 and Role: In-charge)✰ TAV TepeAfken Investment Construction and Operations is the world’s 2ndlargest airport construction company. – (Industry: Construction, Project Year: 2013 and Role: Senior)✰ Global Beauty Centre L.L.C and Sisters Beauty Lounge L.L.C are specialists in skincare products. – (Industry: Services and Retail, Project Year: 2013 and Role: In-charge)Key Statutory Audit Projects in Pakistan✰ State Bank of Pakistan is the central bank of Pakistan. – (Industry: Financial, Project Year: 2010 to 2014 and Role: AM)✰ Pfizer Pakistan Limited and Wyeth Pakistan Limited are among the world’s largest research-based pharma org. – (Industry: Pharmaceutical, Project Year: 2013 and Role: Senior)✰ Pakistan Defence Officers Housing Authority is a housing development and management authority. (Industry: Construction, Project Year: 2010 to 2014 and Role: AM)✰ Diversey Pakistan Limited is the leading provider of solutions for industrial cleaning and hygiene. (Project Year: 2013 and Role: AM)Key Other Projects in Pakistan✰ Unilever Pakistan Limited- Fixed Asset Management and Verification Assignment (Industry: Manufacturing/ FMCG, Project Year: 2013 and Role: Supervisor)✰ Unilever Pakistan Limited Salesforce and Distributors Audit (Industry: Manufacturing/ FMCG, Project Year: 2011 and 2012 and Role: In-charge)