Nancy Barnes Email and Phone Number

Guide companies in developing their brands and marketing materials. Strategy, conceptual development, marketing plans, advertising, promotions, merchandise and content.

Diogen Lighting a manufacturer, importer and new product developer of LED lighting technology. They offer leading-edge, superior LED commercial and consumer product lines for US and Canada. Led strategic planning, marketing, communications, and implemented brand marketing programs building product lines, brand awareness and sales. Realigned corporate branding and integrated brand through five packaging lines and over 300 SKUs within 3 month period for US and Canada markets… Show more Diogen Lighting a manufacturer, importer and new product developer of LED lighting technology. They offer leading-edge, superior LED commercial and consumer product lines for US and Canada. Led strategic planning, marketing, communications, and implemented brand marketing programs building product lines, brand awareness and sales. Realigned corporate branding and integrated brand through five packaging lines and over 300 SKUs within 3 month period for US and Canada markets including private label for Westinghouse product lines.

Directed overseas Hong Kong production team implementing package designs and production for US and Canada markets. Partnered with cross-functional teams to develop new products, sales and retail initiatives to grow revenue and brand reach in US and Canada. Show less

AC Golden is an LLC of MillerCoors, Craft brewing located in Golden Colorado.

Developed marketing strategy, brand positioning and marketing materials for company and product launch. Collaborated with cross-functional teams in implementing packaging, brand marketing and merchandising programs. Negotiated usage, developed budget, contracted and vendor management of photography, illustration and production.

Led and developed brand marketing strategies for a wide range of consumer goods (CPG), product and services companies. Conceptual development of integrated marketing programs, packaging, merchandise, consumer promotions and content creation. Sourced, coordinated and managed teams, negotiated fees, managing projects and directed creative process and production. ACCOUNTS: Western Union, Alaskan Brewing Company, Goodwill, Church and Dwight-Kaboom, Dannon Yogurt, Coleman… Show more Led and developed brand marketing strategies for a wide range of consumer goods (CPG), product and services companies. Conceptual development of integrated marketing programs, packaging, merchandise, consumer promotions and content creation. Sourced, coordinated and managed teams, negotiated fees, managing projects and directed creative process and production. ACCOUNTS: Western Union, Alaskan Brewing Company, Goodwill, Church and Dwight-Kaboom, Dannon Yogurt, Coleman Natural Foods, 123Fit Franchise, Bootie Beer, EnvirOil, Arbroath Capitol and others. Show less

Developed client brand strategies, marketing programs and the creative process. Managed budgets and outsourced talent. Collaborated with account teams to grow accounts and new business. ACCOUNTS: AT&T, Broadband, AT&T Digital Media, Time Warner, Starz! Encore, Comcast, Showtime, HBO, EchoStar, International Channel.

Directed a 10+ creative team for the agency’s largest account, Coors Light. Partnered with corporate brand clients developing creative strategies, brand programs, packaging, new product launches and maximize cost efficiencies.Collaborated with 30+ cross functional team to develop brand marketing programs, implementation and procurement. ACCOUNTS: Coors Brewing Company ,Coors Light, Coors New Product Development, Zima, Procter and Gamble, Cybex-exercise equipment… Show more Directed a 10+ creative team for the agency’s largest account, Coors Light. Partnered with corporate brand clients developing creative strategies, brand programs, packaging, new product launches and maximize cost efficiencies.Collaborated with 30+ cross functional team to develop brand marketing programs, implementation and procurement. ACCOUNTS: Coors Brewing Company ,Coors Light, Coors New Product Development, Zima, Procter and Gamble, Cybex-exercise equipment, University of Colorado, Colorado Ski Country. Show less

LOCATION: Virtual, Remote, Telecommute, Mile High, Rocky Mountain, Denver, Golden, Colorado, 303, 720, Chicago, California, Nashville, Arizona, Cincinnati TITLE: Advertising Director, Marketing Director, Director of Marketing, Branding, New Product, Package Development, Packaging Innovations POSITIONS: Advertising, Marketing, Client Interaction, Management, Single Profile, Executive, Entrepreneurial, Consultative NICHE: Beverage, Food, Health / Fitness, Financial Services, Household Goods… Show more LOCATION: Virtual, Remote, Telecommute, Mile High, Rocky Mountain, Denver, Golden, Colorado, 303, 720, Chicago, California, Nashville, Arizona, Cincinnati TITLE: Advertising Director, Marketing Director, Director of Marketing, Branding, New Product, Package Development, Packaging Innovations POSITIONS: Advertising, Marketing, Client Interaction, Management, Single Profile, Executive, Entrepreneurial, Consultative NICHE: Beverage, Food, Health / Fitness, Financial Services, Household Goods, Seasonal Products, Telecom and LED Lighting, Food & Beverage, Retail, Natural Foods, Pet / Dog Products, Manufacturing, Consumer Products, Product Services SKILLS: Integrated Marketing, Creative Direction, Business to Business, Business to Consumer, Consumer Promotions, Merchandising, Direct, Email & Online Marketing, Advertising Campaigns, Sales Tools & Collateral, Content Strategy & Management, Conventions, Trade shows, Events, Analytical, Research Data Analysis, Retail Consumer Strategy, organization and planning, problem analysis and problem-solving, team-leadership, formal presentation skills, Client relationships,Strategy, Conceptual, Creative Direction, Marketing Tactics, Product Development, Product Launch, Packaging, Advertising Campaigns, Content Development, Merchandise, Point-of-Sale, Point-of-Purchase, POS / POP, Direct Marketing, Online Marketing, Trade show, Promotions, Events, Creative Process, Team Leader, Business to Business, Business to Consumer, B2C, B2B, CPG / FMCG, Consumer Packaged Goods, Services, Food and Beverage, Retail, Health and Fitness, Financial, TelecomTARGET COMPANIES: In-house corporate, Next Foods,goodbelly, White Wave,Einsteins, Boston Market, Fresca Foods, Udi’s, General Mills, Pepsi,ConAgra, Leprino, Coleman Outdoor Company, Xanterra Parks and Resorts, Sage Hospitality, Celestial Seasonings, Kong Company, Frontier Airlines AFFILATIONS: Coors Brewing Company Alumni, Integer Group Alumni, Business Marketing Association, BMA Show less

Manager Brand Graphics, Coors Brewing Co., 1988-1993. Art Director, Coors Brewing Co.,1985-1988.