I am a Senior Merchandising Executive and Leader with extensive experience in building brands that drive sales, maximizes profits, and grows market share. I have a successful track record of both developing and revitalizing under performing brands, through the implementation of new strategies, negotiations and in-store promotions.My value is that I am able to articulate the current state of the business, identify gaps, and prioritize and create programs that propel future success. I am a visionary, with a deep understanding of the end-to-end merchandising process, who is able to obtain buy-in from executives, collaborates with key stakeholders, negotiates with vendors in order to exceed revenue goals. I am a trusted business partner and effective manager with the proven ability to oversee, cultivate and build teams through training, employee engagement, morale, and retention. Diverse experience in developing and managing cosmetics, accessories and leather goods businesses. My toolkit includes:Key brand partnershipsNew brand identification and developmentTeam BuildingStore Planning and DesignVendor Negotiation Solution StrategiesTalent Identification/Leadership DevelopmentMarketing and Promotional StrategiesDigital and Social Media MarketingAssortment Planning