Natasha Lye Email & Phone Number

Utah, United States

Utah County, Utah, United States

Provo, Utah, United States

Utah, United States

As the content manager, I worked with teams across the agency and multiple clients to build out strategies for clients' brands and messaging. I drafted and executed plans that included long-form content pieces and copywriting. Created individual brand style guides for each client that documented each brand's voice, tone, writing style, unique brand rules.

• Working with multiple clients simultaneously, I directly interact with clients to create public relations and content strategy plans that fit within each brand's unique identity and needs. Specific responsibilities.
• Plan content strategies and yearly calendars
• Strategize content topics based on SEO, client priorities and personas
• Research and write marketing personas for each client
• Write long-form content including website copy, case studies, blog posts, industry articles, video scripts, infographics, best practice guides, newsletters, whitepapers and more.
• Edit content for grammar, clarity and voicing styles

Worked closely with tourism and tech company clients to produce thought-out content and public relations plans. Developed and improved style guides for each unique clients' voice, writing style and brand tone. Directly assisted tourism brands discover and collaborate with influencers within the travel and tourism realm.

Lindon, Utah

Responsibilities involved working to solve the challenges of B2B marketing. Continuously created relevant shareable content for the Alexander brand and sub-brands. Copywriting, blog posts, crafted brand stories and created behind-the-scenes social media feeds. Basic video production and editing to create usable video and social content. Product and work.

Provo, Utah Area

Involved in managing front desk operations. Specialized in navigating RecPro, the POS operating system. Managed and coordinated group, birthday and field trip reservations. Well versed in all programs, events, and special scheduling events taking place. Managed tills, deposits, and emergency tills; keeping them balanced and submitting a record of each days.

Provo, Utah Area

Social Media intern for Wallaroo Media. Created organic social media posts for clients. Wrote copy for Google Ads, Facebook Ads, Reddit Ads, and Quora Ads. Participated in client brainstorms. Became Google AdWords certified, and ran a clients Google Adwords page. Wrote client blogposts.

Provo, Utah Area

Brigham Young University's student-run advertising company. Worked with a wide array of brands covering large chains to local businesses. Have hands-on experience doing research for brand health, campaign creation, team leadership, and flown to clients to present final research and campaign strategies.

Brigham Young University Provo

Research Help, Answering phone calls, Directing people, and Understanding library resources. Formatting ETD's.

Cake pricing, stocking shelves, making sure products were covered/wrapped properly, keeping a clean environment, and running the cash register.

I worked in entertainment. I was very close friends with many of Disney's classic characters like Chip and Dale, Winnie the Pooh, and White Rabbit to name a few.

Bachelor'S Degree, Advertising

Associate'S Degree, Theatre/Theater