Product Planner - Range Rover
Current-Optimize and implement the product vision, strategy, and roadmap for the Range Rover brand in the US-Monitor and analyze market sales, industry developments, competitive actions and economic outlooks-Analyze and prepare information concerning the activities of competitors in terms of their sales volumes, pricing strategies, product reviews, positioning against responsible products for competitive analysis for management reports, marketing, sales and training-On-going development and assessment of Product, Pricing, Volume, Mix and Take Rate Reviews, inclusive of presentation to Executive team for final sign-off-Provide input to the Public Relations team, Communications teams and Agencies with respect to the communication of JLR product benefits and PR & marketing message-Ensure robust product launch plans such as product timing, pricing and positioning, key attributes, features, and competitive comparisons