Neil Yonzon Email & Phone Number

New York, New York, US

New York, New York, US

Toronto, Ontario, CA

- Developed Modern Campus' new site (https://moderncampus.com/) through Omni Content Management platform implementation. - Developed CMS workflows to enable easy content editing for college marketing teams (e.g. San Diego State University, CSU Maritime, Kendall College of Art and Design, State University of New York, Wilkes University, El Camino College &.

Burbank, CA, US

• Site merchandising strategy for the Disney Parks category and for sitewide promotional campaigns including Black Friday, Free Shipping, and semi annual sales on shopDisney.com.
• Wireframed and scoped out page build requirements for high profile brands and properties such as PANDORA Jewelry, Dooney & Bourke, Marvel, Disney
• Pixar.
• Increased weekly product revenue by 270% through implementing Parks traffic redirect program and building three new landing pages catered to Disneyland and Walt Disney World guests.
• Identified site merchandising and navigational opportunities through weekly traffic reporting using Omniture Analytics.
• Used JIRA for the request, QA and approval of dozens of creative assets within two-week sprints.

Burbank, CA, US

• Enhance and optimize mobile shopping experience and support promotional marketing initiatives through building DisneyStore.com mobile pages (set-up, schedule, add creative assets, etc.) through Oracle Endeca Experience.
• Manage product categorization through product attribution and taxonomy for more than 1000 Disney, Marvel and Star Wars products using IBM WebSphere Management Center software.
• Quality assurance of copy, creative and other assets across all product pages before every site product launch, e.g., Frozen, Disney Princess and Disney Junior products.
• Managed Home Décor and Entertainment categories and worked with their respective buyers and leveraged promotional site real state to boost category performance.

Los Angeles, US

• Seller’s Place is a SaaS web application that enables craft vendors and event promoters to connect and engage online via a dynamic and global marketplace. Craft vendors can detail their unique products, and event.
• Built front end features using ReactJS for users to register and update event and vendor listings.
• Designed and developed vendor details page to display vendor information, featured products, social links, and events carousel.
• Implemented search bar to allow users to quickly find registered venues by GEO location. Leveraged Google’s Place Autocomplete API for location suggestion functionality.
• Built REST API with Node ExpressJS middleware framework for front to back end communication.
• Designed and developed SQL Server stored procedures and tables including foreign key constraints and composite tables to support product requirements.

Beverly Hills, California, US

• Pinpointed promotional opportunities for event and venue clients and built (write copy, compile assets & set demographic targets) over a dozen promo pages & email notifications to market event/concert tours, e.g..
• Pushed hundreds of new promotional offers to Ticket Deals microsite through updating the Tickets Under 25 and 40 Below master excel documents.
• Streamlined process of tracking artist & venue offer participation across all discount & price-point promotions using Microsoft Excel.
• Reported on click-through rate, conversion rate and other user behavior metrics for promotional spotlight slides to help future site merchandising strategy for current & upcoming events.
• Quality assurance of all event pages across all Ticket Deals promotional programs by reviewing ticket seat availability and promo code functionality.
• Marketed upcoming promotional deals for events across the U.S. by locating and requesting Ticket Deals promo placements within site category pages.

Universal City, California, US

• Managed implementation of new bloggers webpage through directing web engineers and designing page composition on Photoshop.
• Compiled resource decks of desktop & mobile ad products for product and sales teams.
• Analyzed and reported on OpinionLab user feedback data and identified site bugs and potential website product enhancements.
• Provided competitor analysis to review social sharing product features across several e-commerce sites.
• Reported website bugs and feature enhancements through Seapine TestTrack Workflow and Issue Management software.
• Learned Scrum Agile Development Methodology & participated in team meetings (daily standups, sprints, backlog groomings, etc.)

• Acquired over a 100 new costumer enrollments while running marketing booth at various Filipino community events.
• Helped manage company’s Facebook page and posted content relevant to Filipino consumers.
• Gave creative direction for debit card mail carrier design.
• Gathered & reported on competitive research to compare mail carrier designs for several prepaid debit card companies.
• Provided office administrative support.

Indianapolis, Indiana, US

• Instrumental in membership increase from 84 members to 198 members during term.
• Revamped weekly general meetings and strategized to increase weekly meeting attendance.
• Responsible for facilitating weekly general meetings of 80 to 100 members.
• Managed & directed board of 19 officers to support various fundraising, service and publicity initiatives.

Universal City, California, US

• Instrumental in Facebook fanbase increase from 30,000 to 300,000 in two months through creating and buying Facebook marketplace ads through $25k+ ad campaign.
• Recruited over a dozen affiliate tentpole movie and celebrity fan sites (e.g., Harry Potter, Twilight, Taylor Lautner, Emily Blunt sites), helped manage display ad inventory and reviewed and approved hundreds of.
• Provided creative direction for affiliate newsletter design & reported on a YOY analysis of email newsletter marketing performance metrics (conversion rate & click-through rate).
• Helped brainstorm design of newsletter for email reactivation campaign to win back inactive email subscribers.
• Managed Fandango special offers and discount submissions on several coupon websites.
• Assisted PR director with consolidating and reformatting company press list on Excel.

• Wrote several front page news stories.
• Learned newspaper writing practices.

Universal City, California, US

• Took photos at the Oscars 2010 & 2012 and Comic Con 2010 for website photo galleries.
• Helped managed daily site operations, i.e., monitoring review posts and updated top photo galleries on home page.
• Contributed to website content by writing blog posts & creating photo galleries to help publicize and market for upcoming movies.
• Wrote a behind-the-scenes blog, Top 10 Movie Deaths, to promote Final Destination 4.
• Wrote Top 10 Anime Movies photo blog to promote Hayao Miyazaki's Ponyo movie.
• Inputted various content on movie pages, e.g. movie synopses, rating and posters (wrote synopsis snippets for Twilight: New Moon and other upcoming movies).

B.A, Sociology

High School Diploma