Communications Coordinator
CurrentExcited to be part of Australia's largest youth-led organisation, I am a strong supporter of AYCC's mission to build a generation-wide movement to solve the climate crisis before it's too late.Effective, creative communication is key to maintaining engagement with established supporters, and reaching new audiences from which to recruit volunteers and supporters.My role included: strategically planning communications around local and national campaigns; providing leadership to the Queensland and the inter-state communications teams; drafting, designing, and publishing written and graphical collateral; and managing social media presence across Facebook (facebook.com/aycc.qld), Instagram (@ayccqld), and Twitter (@aycc.qld). This helped grow the Queensland chapter’s presence, both online and at the community level.Achievements:- Grew Facebook page engagement by 204%, reach by 108%, andnew follower acquisition by 89%- In 3 months, grew Instagram followers by 89% and averageengagement by 410%- Helped win key milestone on StopAdani campaign by building a surge of social media activity at key moments, including creating and distributing a suite of meme, and directing an online video which reached 23,000 people and was shared 145 times