Nicholas Fox Email & Phone Number

Australia

Sydney, New South Wales, Australia

As the Brand Marketing Manager, my role includes Senior Brand Manager level responsibility of 4 global OTC Pharmaceutical brands across AU/NZ territories. This entailed complete ownership of budgets, P & L, external relationships and all ABL marketing initiatives. This role requires regular correspondence with global and regional stakeholders to ensure aggressive organisational targets are exceeded. With a key focus on category & channel and digital marketing strategies, this role requires managing multiple campaigns and their Trans-Tasman execution within their respective evolving competitive markets.

Sydney, New South Wales, Australia

Reporting directly to the General Manager, I was responsible for the long-term success of one therapeutic brand & the launch of one cosmetic brand. This included managing the brand team personnel, driving the insight identification, brand strategy development & execution of sales support of both therapeutic and cosmetic brands. I have strategized & overseen the execution of marketing campaigns with both above and below the line initiatives targeting the consumer journey, driving a sales growth of over 16% year on year. With a strong focus on consumer behaviour, data analytics & new product development, I was hands on in designing new packaging, launching new products and strategizing their launch/reinforcement to meet financial objectives.Accomplishments to date include - Overseen the strategy and execution of multiple marketing campaigns each year to - Deliver revenue growth of >116% (vs 2% annual industry growth) - Improve brand profitability and brand health metrics.- Managed the brand team & relaunch of a brand into the cosmetic market - Strategized the first digital exclusive launch within the company, targeting consumer segments within Gen Y & Z to drive exclusive ecommerce sales.- Exceeded all financials KPIs within the P&L whilst achieving Brand health indicator metrics. - Actively representing Pharmacare amongst charity partners to help drive equal employment. - Efficient SKU rationalisation and NPD deployment with GTM strategy

Sydney, New South Wales, Australia

As a Brand Manager, I was responsible of the day to day management across the pacific region of a specific brand.

Sydney, Australia

As an ABM, I was responsible for the execution of marketing strategies and summer campaign on Australia’s #1 active weight loss protein brand in Aussie Bodies. These campaigns were across grocery, convenience and specialty stores. I leveraged my health and fitness background whilst coordinating a new national marketing campaign to engage consumers and reward retailers to drive brand growth in store. Managing all forms of communication and reshaping the social strategy were two key focuses of mine which led to improvements in social reach and engagement.Aussie Bodies followed Brand-led marketing strategies and my management of social media, product sampling and event partnerships were essential to Aussie Bodies' marketing strategy. These campaigns were coordinated with product launches to achieve optimal results. I was recognised for pioneering a nation-wide event series that integrated our product marketing with retailer account support, social strategy and sampling initiatives.Responsibilities:- Brand & campaign planning- NPD strategy & launch- Digital marketing strategy & management- Field marketing and product sampling - Sponsorship management - Event ideation and execution- Ambassador recruitment & contract negotiation- AZTEC & Quantium data analytics- Trade marketing strategy

Sydney, Australia

As a Partnership Development Executive for Fairfax Media, I initiated and managed the marketing integration on all of Fairfax’s major sporting event sponsors. Fairfax Media produces premium events with over two million participants/ year and sponsor partnerships were essential to the success of each event. My success in this role was a result of self-drive, resilience, understanding business needs and our above-the-line media offerings. My responsibilities included- Business development- B2B sales- Sponsorship negotiation and management- Brand activation management and assessment - Marketing strategy ideation- Leader of the FFX Media Learning and Development committee - Leader of the FFX Media Culture committee

Victoria, Australia

As a Student Brand Manager I strategisied and implemented Red Bull's B2B sales within the Melbourne CBD region. My core role was to produce activations and marketing techniques to appeal our target market in order to influence buyer behaviour. •Responsibilities include:- Event ideation and execution (large scale)- Trade sales support - Team management- External stakeholder management - Contract negotiation - Maintenance of the RedBull Intranet (global communication, strategy / assessment of marketing initiatives)

Master Of Business Administration (M.B.A.), Business Administration And Management,

Activities and Societies: Major in sustainable leadership and MarketingGriffith Business School is accredited by the Association.

Bachelor Of Business In Marketing, Marketing And Finance

Activities and Societies: Student Union, Sports Association, Basketball ClubBachelor of Business in Marketing and Finance

High School Certificate, Bachelor Of Business In Marketing