Nicki Helton Email & Phone Number

Irving, Texas, United States

Irving, TX

Managed end-to-end creative execution processes for Cards and Retail digital marketing. Prioritized workflow to assure all deliverables are completed within established timeframes. Worked with marketing and legal teams to secure required approvals needed for email deployment. Ensured quality execution of all campaigns with full understanding of and.

Coordinated logistical commuter details, while tracking commuter use for incentive and reward disbursements. Assisted with the development and implementation of Marketing campaigns and provided appropriate collateral and/or promotional items.

The Dallas Morning News

• Drove the creative process for 50+ clients as the primary point-of-contact (POC) for multiple departments. Adhered to budget and time restraints to ensure top tier projects were completed in alignment with client.
• Raised $1.2M+ for 20 non-profit organizations and achieved 2nd place in the INMA Global Media Awards for public relations and community service through the coordination of creative for the 2016-2017 Dallas Morning News.
• Directed rebranding for DMNmedia including internal/external campaigns which encompassed sales collateral, websites, resource center, client-facing presentations, internal documents, and communication.
• Utilized project management methodologies to lead a company-wide HR campaign from inception to completion to include the coordination of creative, cross-functional team communication, vendor relationships, and budget.

Utilized graphic design expertise to fulfill the creative strategic needs of projects. Executed numerous complex projects simultaneously to include advertising campaigns for Savor Dallas, HRSW, and Ringling Bros. Rendered services for special section and custom publications for the City of Dallas, Guide to Private Schools, Power of an MBA, and Alzheimer’s.