I have always had an affinity for story telling, logic and process. In my 10+ years as a Marketing Professional I’ve leveraged my skills and educational knowledge to deliver high-impact, multi-channel campaigns for top performing brands. I have a customer-centric approach and a passion for getting the right message, to the right customer, at the right time.My colleagues describe me as an expert cross-functional collaborator who seamlessly integrates diverse perspectives to drive cross-channel marketing campaigns. I thrive in managing large-scale campaigns and initiatives, consistently delivering results that exceed expectations while keeping stakeholders from many departments aligned toward a common purpose In my most recent role, I worked with cross-functional teams to design, implement, and measure data-driven strategies that drove customer engagement, retention, and loyalty for Toast's products and services. I also managed and optimized the customer lifecycle journey, using email, direct-mail and in-product messaging.I am always looking to learn, finding new ways to improve the customer experience and increase value of executed campaigns.