 Supervising entire brand and marketing communications of The Sunday Guardian Conceptualizing alternative revenue generating ideas Working out strategic alliances with various international airlines like, Virgin Atlantic, KLM Dutch, Emirates Airlines, Qatar Air, Singapore Air etc for in-flight branding and branding in the international lounges Media partnership with various events and workshops to increase visibility Handling a team of 5 executives to take care of the circulation of The Sunday Guardian in Delhi NCR Generating ideas to boost readership and increase eyeballs  Conceptualizing special supplements for various clients and organizations to generate revenues Special Supplement on Kerala Special Supplement on Infrastructure Supplement on the Gujarat Government Vendor management Barter deal with Bharat Petroleum, to get free display of TSG, in entire Delhi, NCR Tie ups and on ground branding in potential Film Festivals, Book Launches, Theatres etc for the supplement GUARDIAN 20 Sales Support

 Keen ability of handling marketing & brand communication activities. Revenue Generation Conceptualizing advertising campaigns  Conceptualizing events Liaison with creative agencies and briefing them for brand communications. Liaison with PR Agencies and briefing them for the company’s press releases. Keen ability to figure out innovative ways of Brand Activation Ability to utilize various methods of Brand Promotion & Activation  Skilful at monitoring, & motivating the workforce to enhance their efficienciey & assist them to deliver quality services to clients Tie-ups and media partnerships