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@doulton.com
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Luis Arango is listed as Marketing Manager at Coextro, a with 6 employees, based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at doulton.com and a matched LinkedIn profile for Luis Arango.
Luis Arango previously worked as Professor of Marketing at Universidad Da Vinci De Guatemala and Digital Marketing Manager at Doulton Water. Luis Arango holds Master'S Degree, Marketing Digital & E-Business (Paris, France) from Ebs Paris - European Business School.
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AeroLeads found 1 current-domain work email signal for Luis Arango. Compare company email patterns before reaching out.
** Valid open work permit for Canada **Multicultural and trilingual, I have lived and worked in 5 countries: Guatemala, France (7 years), UK (2 years), Spain (2 year), and I am now settled in Toronto, Canada, with a valid open work permit. I am an Engineer graduated with a Master’s degree in Digital Marketing from one of a top 10 French Business Schools. Certified Scrum Master, I have 10 years of experience in managing high level marketing and e-commerce projects and international teams in the cybersecurity, telecommunication, environment, construction, and healthcare sectors. Creative and customer centric, I have an analytical thinking to create quality long-term partnerships and to achieve consistently growth and profitability goals.Professional skills : • Trilingual in English, French and Spanish• Managing high level projects with multicultural teams across EMEA, NAM, LATAM using the Scrum Methodology• Managing key accounts: developing an honest and transparent relationship by listening to their needs, suggesting actions for improvement and influencing decisions to meet project and business targets• Defining and implementing KPIs, marketing and customer experience strategy, and roadmap• Adapting marketing strategy to a different country and culture to reach a new market and segmentation• Representing the company at national and international B2B and B2C events• Managing change, improving processes and transferring knowledge to make the team better as a whole_______________________________________________________________________________________💡A project, an opportunity? Let's talk about it !
Listed skills include Marketing Digital, Wordpress, Management, Html, and 4 others.
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Toronto, Ontario, Canada
Responsibilities: • Creating the marketing strategy and the 2024 roadmap• SEO strategy • Implementing ADS strategy• A/B testing campaigns on social medias (Instagram, Facebook)• Creating engaging content for marketing channels, including website landing pages, blog posts, and social media•Optimizing the website
Guatemala
Marketing courses to Bachelor and Master Degree students :• Marketing Digital• International Branding• International Marketing Strategy• Social Media Marketing
London, Uk
Responsibilities:• Managing the UK and India Marketing teams: Managing 6 people and a communication agency• Planning marketing actions over the year, monitoring KPIs, reporting results to the EMEA VP Sales and Marketing• Managing the Doulton UK and India teams: Weekly meetings, creating, optimizing and analyzing blogs/campaigns• Managing the UK communication agency: Creating videos, photo-shootings, campaigns, and monitoring KPIs• Dotdigital/MailChimp: Creating and analyzing… Show more Responsibilities:• Managing the UK and India Marketing teams: Managing 6 people and a communication agency• Planning marketing actions over the year, monitoring KPIs, reporting results to the EMEA VP Sales and Marketing• Managing the Doulton UK and India teams: Weekly meetings, creating, optimizing and analyzing blogs/campaigns• Managing the UK communication agency: Creating videos, photo-shootings, campaigns, and monitoring KPIs• Dotdigital/MailChimp: Creating and analyzing 2-3 email campaigns per month, automatizing workflow• Hootsuite: Automatizing social medias, publishing articles on LinkedIn, Twitter, IG, FB and monitoring KPIs• Creating and monitoring campaigns on Google Ads (budget £2K/month) and Meta Ads (budget £1.5K/month)• Evaluating content performance and leading improvements, analyzing websites performance metrics• Creating assets from design to setupAchievements:• Over 302% increase in e-commerce sales in Q4 2022 and Q1-2 2023 vs N-1 • 46% average email open rate in email campaigns (+98% vs N-1)• 37% followers increase on Instagram and Facebook between Q4 2022 and Q1 2023 (+136% vs N-1) Show less
Madrid, Spain & Paris, France
Responsibilities:Managed the Spain and France Marketing department: Managed 1 person in France, Scrum Master Iberia & France • Managed FR and SP communication agencies: created content, developed product campaigns, monitored KPIs • Planned marketing activities for SP and FR: Recommendations, adjusted the strategy, monitored KPIs, reported results to the VP of FR, SP, and DE • Launched 6 new products: creating roadmap, marketing campaigns and actions, business strategy, 7… Show more Responsibilities:Managed the Spain and France Marketing department: Managed 1 person in France, Scrum Master Iberia & France • Managed FR and SP communication agencies: created content, developed product campaigns, monitored KPIs • Planned marketing activities for SP and FR: Recommendations, adjusted the strategy, monitored KPIs, reported results to the VP of FR, SP, and DE • Launched 6 new products: creating roadmap, marketing campaigns and actions, business strategy, 7 webinars • Wordpress and Marketo : Created 6 landing pages per week, developed and analyzed product campaigns • ContentCal: Automatized social media and monitored KPIs. Published articles in FR and SP • Google Ads & LinkedIn Ads: Created and monitored campaigns in FR and SP (Budget 2K€/month)Achievements: • Organized and managed international events in Q4 2021: BIM World Summit in Barcelona (20K€ budget), SIMI in Paris (55K€ budget). Designed and prepared the stands, implemented communication strategy, coordinated staff, represented the company. Reported results to VP (+216 new leads) and recommended actions for next events • Launched syndicate campaigns in Q1 2022 for the FR & SP markets: Budget 10K€, Results: 182 leads • Launched a product campaign with the Spanish agency Q1 2022: implemented the strategy, worked with the branding team, created 2 videos, used Googles ADS, LinkedIn ADS and reported results to VP Show less
Paris, France
Responsibilities: • Planned marketing actions over the year, monitored KPIs and reported results • Created campaigns, imported leads, transferred to sales, validated orders and payments, updated database • Inbound marketing: Created workflows and landing pages, developed and analyzed emailing campaigns, automatized social networks and monitored KPIs (6 online campaigns per year per brand) • Created and monitored campaigns in FR/EN (UK, US, EMEA markets) : 15K€ budget per… Show more Responsibilities: • Planned marketing actions over the year, monitored KPIs and reported results • Created campaigns, imported leads, transferred to sales, validated orders and payments, updated database • Inbound marketing: Created workflows and landing pages, developed and analyzed emailing campaigns, automatized social networks and monitored KPIs (6 online campaigns per year per brand) • Created and monitored campaigns in FR/EN (UK, US, EMEA markets) : 15K€ budget per market • Published articles in FR, EN, SP on Twitter and LinkedIn, translated content in EN, SP and FR • Organized webinars and monitored KPIsAchievements: • Rebranded company: +20% turnover, +46% customer engagement between Q4 2020 and Q1-Q2 2021 • Launched 2 new markets: Middle East (Q3 2019) and Spain (Q2 2020) • Launched a new product (Q2 2020) and a new website: +115% visits (Q4 2020) • Developed business: Launched 5 new countries & +4 new partnerships in 2019 Show less
Bordeaux, France
Responsibilities: • Managed the French and Spanish markets (200K€ TO/year, budget 50K€ per year) • Managed SP market: Coordinated sales and marketing teams, planned marketing actions, implemented strategy • Managed Google ADS and Analytics: monitored and reported results to CMO and CEO • Developed business: negotiated contracts, created decision-support materials and presented to VP • Managed website and social networks (Facebook, LinkedIn) • Represented the company… Show more Responsibilities: • Managed the French and Spanish markets (200K€ TO/year, budget 50K€ per year) • Managed SP market: Coordinated sales and marketing teams, planned marketing actions, implemented strategy • Managed Google ADS and Analytics: monitored and reported results to CMO and CEO • Developed business: negotiated contracts, created decision-support materials and presented to VP • Managed website and social networks (Facebook, LinkedIn) • Represented the company during B2B events (FITUR in Madrid)Achievements • Developed business: 2 new contracts per month and +27% turnover between Q2 - Q3 2018 • Launched a new market: LATAM (Q3 2018) Show less
Nantes, France
Responsibilities: • Managed 2 manufacturers and 1 retailer key accounts for the FR and SP markets (1M€-1.5M€ TO/year) • Coordinated and negotiated between partners and internal teams to achieve the objectives • Planned marketing actions (6 online campaigns per month) and presented results and recommendations • Represented company during B2B eventsAchievements: • Adjusted the strategy and implemented a rebranding: +62% TO, +68% customer engagement in Q4 2016 vs… Show more Responsibilities: • Managed 2 manufacturers and 1 retailer key accounts for the FR and SP markets (1M€-1.5M€ TO/year) • Coordinated and negotiated between partners and internal teams to achieve the objectives • Planned marketing actions (6 online campaigns per month) and presented results and recommendations • Represented company during B2B eventsAchievements: • Adjusted the strategy and implemented a rebranding: +62% TO, +68% customer engagement in Q4 2016 vs N-1 • Implemented the internationalization of one partner in FR after 2 months of partnership Show less
Guatemala, Central America
• Managed 22 people across west coast• Managed planning, recruitment, integration, training and skills development• Monitored individual and collective performance• Implemented strategy and KPIs, reported to Country Manager
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Luis Arango works for Coextro.
Luis Arango is listed as Marketing Manager at Coextro.
AeroLeads has found 1 work email signal at @doulton.com for Luis Arango at Coextro.
Luis Arango is based in Toronto, Ontario, Canada while working with Coextro.
Luis Arango has worked for Coextro, Universidad Da Vinci De Guatemala, Doulton Water, Thinkproject, and Wallix Group.
Luis Arango's colleagues at Coextro include Joshue Lopez, Sanjay Khandor, Sajjad Ahmad, and Colin Legendre.
You can use AeroLeads to view verified contact signals for Luis Arango at Coextro, including work email, phone, and LinkedIn data when available.
Luis Arango holds Master'S Degree, Marketing Digital & E-Business (Paris, France) from Ebs Paris - European Business School.
Luis Arango is listed with skills including Marketing Digital, Wordpress, Management, Html, Frameworks Php, Jquery, Php, and Mysql.
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