Natalia Carvalho Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

• Led the development of data products (from conception to launch) aimed at personalizing experiences in IBBA's digital channels and general journeys (customers and employees) from the massive use of data
• Responsible for in-depth understanding of customer needs by means of research, data analysis, interviews with users and carrying out tests seeking the feasibility of statistical models that allow us to know the.
• Created and led product vision, mission and outcomes that the development team should pursue
• Developed the product strategy to ensure the delivery of data solutions capable of empowering IBBA's internal users and customers to achieve their goals
• Created success and performance metrics that the development team (squad) should pursue seeking to reduce time to market and leverage the value of deliverables to customers
• Responsible for communication and continuous collaboration with other leaders and stakeholders interested in the use and results delivered from the data products

São Paulo, Brasil

• Lead the Advanced Analytics and Data Engineering teams at the Center of Excellence in Analytics (ACE), which is responsible for managing the portfolio of Analytics projects, involving the capture of value in the margin.
• Responsible for managing capacity, leadtime, costs, risks, communication and results of Advanced Analytics projects in the IT department
• Responsible for applying methodology and monitoring project management indicators, and for coordinating the execution of activities and for seeking the added value of implemented initiatives
• Lead executive committees that define the best project implementation strategies, in addition to disseminating the evolution of projects and results developed by technical teams.

São Paulo Area, Brazil

• Lead the Merchant Acquiring Business Intelligence team formed by 10 data scientists and BI analysts. This team develops predictive, prescriptive, descriptive and diagnostic models to support commercial decisions
• Introduced and led the implementation of SCRUM Agile method in the BI structure during 2016 (350 employees)
• Responsible for the BI production processes that support structures of the Merchant Acquiring business
• Participated in the Executive Sales Committee, presenting the commercial teams performance, the evolution of products and KPIs (leveraged sales in 1.2% and maximized 1.7% of revenues in 2017)
• Awarded for two consecutive years as a differentiated leader (top 10% out of more than 10,000 leaders in the bank)

São Paulo Area, Brazil

• Responsible for analyzing IT Risks in projects for the development systems in the Wholesale banking
• Structured an IT risk map based on IT Risk Framework CobiT to evaluate systems and certify the weaknesses that impact the Wholesale Bank’s processing chain (resulting in more than USD 300 million in cost avoidance by.
• Led the implementation of the IT Operational Quality Program promoted by BM&F Bovespa (Brazilian Stock Exchange) in 2014 and 2015, awarding the second place among the 85 best broker dealers in the country
• Tabulated and cataloged mandatory artifacts for the life-cycle development systems for SOx and Basel II regulatory controls certification
• Reported weekly for the IT Board Committee the evolution of risk management activities in order to monitor mitigating actions and ensure the effectiveness of action plans implemented by systems development teams
• Awarded for four consecutive years as a differentiated professional (top 10% performer of the team)

• Centralized all project requirements for IT teams to subsequently prioritization using Matrix GUT (Severity, Urgency and Trend)
• Compiled and assessed projects for the IT Committee prioritization
• Analyzed large volumes of data in infrastructure and development process for risk identification and structuring of mitigation controls
• Inspected life-cycle development process based on Six Sigma practices

• Analyzed large volumes of data in business process for measurement result and structuring action plans
• Built dashboards from data prep, data visualization to analytics to answer business questions and helping business turning data into knowledge

• Improved the communication between IT and Operations's teams to better understand projects requirements
• Directed the creation and implementation of an IT project prioritization committee
• Planned, supervised, and coordinated IT development teams

• Contributed with expertise for successful system developments of software engineering teams based on client requirements
• Supported rapid application development and management of technological issues for projects that subsequently earned high customer satisfaction ratings (around 99.5%)

• Participated in the implementation of the Integrated Health Care Management System presented until now in more than 980 centers of the municipal network; pioneer team in the successful implementation of the system.

Executive Education Program, Digital Marketing Strategies: Data, Automation, Ai & Analytics

This program takes a strategic deep dive into modern marketing practices that leverage data, analytics, AI and automation.

Mba, Master Of It Governance And Management

Certified In Advanced English, English

Activities and Societies: General English grammar, speaking and vocabulary classes

Bachelor Of Science Degree In Information Systems, Information Technology