I am a highly motivated and entrepreneurial digital marketing professional, having owned 2 businesses, while also enjoying corporate marketing experience. Based on my previous experience as a business owner and marketing analyst, I am inevitably data driven with a focus on integrated marketing strategy and roll out. I enjoy focusing on the big picture while also placing importance on the individual tactics that make a strategy come to life. My approach to tactical execution is based on the rapid prototyping framework. Essentially, rapid prototyping is the act of experimentation, learning, and iterating one tactic at a time, which is based on the Lean Start-up methodology developed by Eric Ries. My background rests heavily in search engine optimization and direct marketing as well as website development and internet marketing, including social media strategy. At SAP, I focused on digital channel strategy, experimenting with new digital marketing technologies, and social business programs. After transitioning to a field marketing role at AWS, I am responsible for strategy, lead generation programs, event execution, enhancing the sales team partnership, and optimizing investments through regular business reviews.I couldn't imagine doing anything else with my career, and I can honestly say that I love what I do every single day!If you would like to speak more about marketing strategy and tactics, feel free to contact me on LinkedIn. Specialties: Excellent Project Management Skills | Strong Analytical Mindset | Customer Service Oriented | Superb Reporting and Trends Analysis | Branding | Search Engine Optimization | Social Media Marketing | Inbound Marketing | Strategy | Sales Alignment | Enterprise and mid market acquisition marketing