Omar Rivera Email & Phone Number

Florida, United States

•Built and led a high-performing team of developers and designers, fostering a collaborative and innovative work environment.•Directed multiple project timelines, budget, and resources, ensuring successful completion according to planned scope and specifications.•Facilitated cross-functional collaboration between HQ and Global teams, ensuring smooth communication and coordination for project execution.•Implemented risk management strategies to identify, analyze, and respond to potential risks, thereby minimizing the impact on project deliverables.•Led quality assurance processes and user testing sessions to guarantee the delivery of high-quality digital products and experiences.•Oversaw global web, content & development strategy, incorporating extensive experience with content management systems (CMS), UX/UI design, customer journey mapping, and overall user experience enhancement. Managed web development, CRM integrations, SSO, and stayed abreast of trending technology like AI and Meta.•Orchestrated the overarching digital strategy and increased website traffic by 103% utilizing data-driven insights. Additionally, increased user engagement by 40% through strategic initiatives.•Improved content strategy methods to manage CMS (Drupal) deployments, web strategy, and CRM deployments to boost workflow.•Spearheaded the successful deployment of a new organization app, Connect+, providing a seamless experience for members.•Developed and executed a comprehensive digital membership strategy, aligning with overall membership and business objectives.•Worked with international teams (APAC, EMEA, LAC, and NA) to align global marketing and digital strategies.•Managed vendor relationships, contract management, and budget management.•Excelled as the subject matter expert in digital technology, collaborating with Digital, Technology & business unit leaders to architect and build best-in-class solutions.•Provided compliance support on HIPAA, PCI, GDPR, ADA.

• Coordinated with a large team of Java Developers, Marketing, QA Team, Logistics, Sales, and management, increasing knowledge at every opportunity with modern software and methodologies.• Designed, coded, architected, and tested various themes, modules, and processes to extend the CMS, providing creative solutions that addressed client needs and improved productivity.• Selected to oversee a content migration to a new CMS (AEM) that was completed ahead of schedule.• Developed a comprehensive eCommerce strategy for the Scholastic Catalog, resulting in a significant gain in customer engagement. Maintained alignment throughout Product Logistics/Customer Service.• Supervised application development of Intranet and Forward-facing websites (scholastic.com/book fairs). Designated to take on special projects and development initiatives.• Led complex server-side gateway integrations in a high-stress, deadline-focused workplace.• Standardized stress tests to achieve quality standards and improve workflow.• Managed offshore resources, including mentoring new hires.

Orlando, Florida Area

• Improved user experience across the board, ensuring a consistent look that aligned with overall brand rules. Enhanced visitor traffic metrics, user time on site, and other KPIs using modern practices.• Developed online marketing strategies, conducted user testing, designed website front layers, and received commendations for contributions to substantial revenue growth.• Provided multi-market support in web video, including creating a related knowledge hub.• Offered comprehensive aid and oversight for product development surrounding major websites.• Managed 5 employees and started a website for the automotive segment to produce a pacesetting $2M in revenue. Governed all aspects of the product and optimized budget utilization.• Led an intern program and incorporated Agile methodologies for maximum efficiency.