Olivia Brown

Olivia Brown Email and Phone Number

Marketing Lead @ JW Marriott
Auckland, NZ
Olivia Brown's Location
Auckland, Auckland, New Zealand, New Zealand
Olivia Brown's Contact Details

Olivia Brown work email

Olivia Brown personal email

n/a
About Olivia Brown

Creative and results-driven Manager of Public Relations, Social Media Marketing, Strategy, and Influencer Marketing with over eight years of experience in the digital marketing and advertising industry. I bring a unique dual perspective to the social media space, blending my expertise as a marketing strategist with over 10 years of experience as a social media creator. Having helped shape the influencer marketing landscape in New Zealand long before it was established, I know how to set the tone for impactful campaigns that deliver results.Skilled in Social Media Advertising, Influencer Marketing, Digital Copywriting, Campaign Management, Brand Activation, and Paid Social Media, I specialize in crafting campaigns that grow audiences, foster engagement, and elevate brand presence. My background in events, entertainment, and hospitality adds depth to my work, fueled by a passion for festivals, music, fashion, and the performing arts.As a professionally trained opera singer and martial arts black belt, I bring creativity, discipline, and a love for storytelling to every project. My dual degrees in Marketing/Marketing Management and Design for Technology from the University of Otago enable me to approach challenges with both strategic precision and innovative design thinking.Looking to take your business to the next level? Let me help! I’ve worked with business professionals—from startups to established global brands—to take their sales to new heights through a blend of brand and advertising creativity. My dual expertise as both a marketing strategist and creator ensures campaigns that not only perform but also inspire. Whether you need marketing strategy, consulting, or content creation, I’m here to deliver. With a loyal New Zealand and Australian following, I can represent your brand to scale and get the word out effectively.Talk to me today about how we can amplify your business together!

Olivia Brown's Current Company Details
JW Marriott

Jw Marriott

View
Marketing Lead
Auckland, NZ
Website:
jwmarriott.com
Employees:
15240
Olivia Brown Work Experience Details
  • Jw Marriott
    Marketing Lead
    Jw Marriott
    Auckland, Nz
  • Hallenstein Brothers
    Social Media & Brand Ambassadors Manager
    Hallenstein Brothers Nov 2021 - Present
    Auckland, New Zealand
    ∙Developed and executed comprehensive social media strategies that led to a 900% increase in TikTok followers in one year, establishing Hallensteins as a leader in digital engagement. ∙Developed and led influencer and creator programs, from ideation to execution, leveraging data insights to select high-performing partnerships that align with brand objectives. ∙Exercised full creative control over social media & performance content, from concept to execution, ensuring brand consistency across all channels.∙Managed and optimised paid marketing campaigns across platforms (Facebook, Instagram, TikTok), consistently delivering high conversion rates and exceeding key performance indicators (KPIs).∙Worked closely with cross-functional teams—including the Head of Brand, Marketing, buyers, production teams, and designers—to ensure brand consistency and alignment with overall marketing strategies.∙Organised international PR trips, influencer events, and in-store product activations, significantly boosting brand exposure and sales growth.∙Managed substantial budgets, ensuring cost-effective spending while achieving high ROI.
  • The Cbd Group
    Brand Spokesperson
    The Cbd Group Aug 2019 - Present
    Representing global brands as a spokesperson/promotional model at international sporting events.
  • Self-Employed
    Social Media Content Creator - Lifestyle, Ugc, Beauty, Fashion
    Self-Employed Jan 2014 - Present
    New Zealand & Australia
    Over the past decade, I’ve worked with brands I truly believe in to create content that not only tells their story but delivers real results. As a social media creator and influencer, I combine my passion for authentic storytelling with a deep understanding of marketing and influencer strategy to help businesses connect with their audiences in meaningful ways.Campaign Performance: I’ve helped brands grow their engagement and boost sales by crafting content that’s not only creative but also strategically designed to perform.Collaborations: From Kiwi startups to established global brands, I’ve partnered with businesses to amplify their message and leave a lasting impression on their audience.Content Expertise: Whether it’s a scroll-stopping Instagram reel, a relatable TikTok, or beautifully shot imagery, I create content that aligns perfectly with brand goals and speaks directly to their audience.Marketing Integration: I bring my expertise in influencer marketing and brand strategy to every project, ensuring campaigns aren’t just visually stunning—they’re results-driven.Results Focus: My campaigns consistently exceed KPIs, driving engagement, conversions, and brand love. I thrive on delivering value and seeing the tangible impact of my work.Audience Insights: With a highly engaged New Zealand and Australian following, I know what resonates with my audience and use those insights to inform every piece of content I create.I’m passionate about working with brands that value authenticity, creativity, and results. If you’re looking to take your business to the next level with innovative, performance-driven content, I’d love to help you make it happen!
  • Glass Elephant - Ecommerce Growth
    Public Relations Strategy Manager
    Glass Elephant - Ecommerce Growth Mar 2021 - Apr 2022
    Auckland, New Zealand
    •Developing and managing all PR/Influencer Marketing outputs for GEKO (Glass Elephant & Kollab)• Successfully delivering revenue, growth targets and client KPIs•Lead generation, sales and cold calling management for PR, infleuncer marketing and social media marketing offerings • Influencing internal stakeholders to be motivated, proactive, best-in-market and importantly to encourage them to build and leverage customer relationships anddrive revenue outcomes.• Position GE in the marketplace as the eCommerce PR marketing partner of choice for New Zealand businesses.• Day to day execution of PRcampaigns & client deliverables across all aspects of theirPR package.• Answering client briefs with tailored PR packages & aligned to department goals forthe recommended PR outputs based on Digital Strategy.• Directly dealing with influencers, agents, agencies and media companies to deliver PRcampaigns• Working calmly under high pressure with tight turnaround times and drivingefficiencies within the PR department.• Taking a commercially focused approach to PR and influencer marketing, meeting budget forecasts &proactively selling PR packages• Working well independently and on a team to solve problems.• Exhibiting the willingness to take risks to achieve positive outcomes.• Bringing forth excellent negotiation skills and a business savvy attitude• Utilizing superior data visualization and data management skills, anticipating trendsto strategise relevant and effective PR/influencer marketing campaigns
  • Glass Elephant - Ecommerce Growth
    Strategy Manager
    Glass Elephant - Ecommerce Growth Aug 2020 - Mar 2021
    Auckland, New Zealand
    • Directed and executed the entire digital marketing strategy for multiple e-commerce businesses• Working in a fast-paced and rapidly changing environment.• Responded positively to client feedback, and adjusted digital strategies accordingly.• Executed determination and persistence in the face of adversity.• Tracked, analyzed and reported on data and digital marketing campaign results.• Remained dedicated to emerging technology and the latest digital marketingconcepts.• Brought forth a deep understanding of branding, visual design, and digitalmarketing.• Utilized Photoshop and Illustrator in combination with traditional tools to create andenhance digital ads• Ad copywriting• Writing creative marketing briefs and directing a creative team to deliver on thesebriefs• Reported directly from Shopify and Google Analytics• Remained up-to-date about the latest social media technology and platforms.• Recorded data regarding website traffic and user feedback.
  • Kollab.
    Senior Account Manager
    Kollab. Jun 2018 - Jul 2020
    Auckland, New Zealand
    • Helped grow a startup content and social media marketing agency as the first ever employee and second in charge• Managed a team of marketing professionals to ensure the success of marketing campaigns.• Effectively managed and helped the director lead a social media marketing team to drive company proficiency and marketing success for over 30 clients• Successfully wrote, edited, and distributed communication materials• Scheduled, strategised and executed social media marketing campaigns for over 30clients.• Overseeing the work of other staff• Training staff in influencer, social media and digital marketing• Graphic design and creative advertising content creation• Utilized Photoshop and Illustrator in combination with traditional tools to create andenhance digital ads• Writing creative marketing briefs and directing a creative team to deliver on thesebriefs• Coordinating photo and video shoots for a range of social media clients• Oversaw new product shoots for instagram posts.•Operated Influencer Marketing campaigns end-to-end•Assisted the direction of interviews and content creation shoots for media publications• Remained up-to-date about the latest social media technology and platforms.• Assisted and coached clients on their presence on various social media platforms.• Developed and coordinated events via social media.• Utilized excellent written and verbal communication skills.• Brought forth a self-motivated and passionate attitude.• Executed influencer campaigns end-to-end•Planned, managed, hosted and MC'd product and business launch events
  • Ladies Of Leisure
    Co-Founder & President
    Ladies Of Leisure Jun 2017 - Jun 2019
    Auckland, New Zealand
    VIP events and parties, based in Auckland.A society dedicated to delivering top-quality nightlife events for all - led by the ladies.We bring it to you in style.
  • Various Nightlife Joints In Auckland Including Roxy, Impala, Tyler Street Garage + More.
    Event Organizer - Casual
    Various Nightlife Joints In Auckland Including Roxy, Impala, Tyler Street Garage + More. Jun 2015 - Sep 2018
    Auckland, New Zealand
    Managing, planning and running various successful public nightlife events.Managing guest lists, VIP areas, activations, party hire, decor, theme planning, social media marketing and overall planning.
  • Red Rum Touring
    Impala Promotions Manager
    Red Rum Touring Nov 2017 - Jun 2018
    Auckland, New Zealand
  • Freelance
    Freelancing Social Media Manager/Strategist
    Freelance Nov 2017 - Jun 2018
    Auckland, New Zealand
  • Vessel Entertainment
    Marketing Graphic Designer
    Vessel Entertainment Jan 2017 - Jun 2018
    Auckland, New Zealand

Olivia Brown Education Details

Frequently Asked Questions about Olivia Brown

What company does Olivia Brown work for?

Olivia Brown works for Jw Marriott

What is Olivia Brown's role at the current company?

Olivia Brown's current role is Marketing Lead.

What is Olivia Brown's email address?

Olivia Brown's email address is ol****@****ins.com

What schools did Olivia Brown attend?

Olivia Brown attended University Of Otago, University Of Otago, Carmel College (Intermediate/high School).

Who are Olivia Brown's colleagues?

Olivia Brown's colleagues are Thirunavukkarasu Baranidharan, Md Sunfraj, Ahmed Khalil, Nay Lin Aung, Jaisson Duvan Reyes, Keala Bailey, S A D B O I.

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