Oscar Martinez Email & Phone Number

Texas, United States

Corinth, Texas

Chief storyteller, company spokesman and branding strategist for one of the country's fastest-growing electric and natural gas utilities. Directed day-to-day corporate communication operations and PR and brand-reputation activities of 10 multimedia specialists. Responsible for the creation of strategic marketing campaigns and quality control for all.

Corinth, Texas

Cultivated extensive network of media, community and energy industry contacts at the local, regional, state and national levels. Created multiple communication channels to engage external audiences, inform employees and enhance brand reputation.

Corinth, Texas, United States

Placed more than 100 positive CoServ mentions in trade publications and in local, national media. Established AP Style, created editorial calendar and implemented video and print editorial review process to improve quality of content across all media platforms and channels.

Dallas/Fort Worth Area

• Established and executed print and digital editorial and marketing strategies for neighborsgo, the community news operation of The Dallas Morning News, and supervised a staff of 25 multimedia communicators. Served as.
• Doubled print distribution to more than 330,000 households in the Dallas area, including specific sections for Allen, Carrollton, Flower Mound, Frisco, Irving, McKinney, North Dallas and Plano.
• Grew digital audience by more than 300% via promotion on Facebook, Twitter and YouTube
• Created editorial feature that generated over $100K in monthly revenues
• Reduced costs by 20% while improving product by rewarding/retaining top performers

Dallas, TX

• Established editorial strategy and coordinated coverage for 17 weekly print publications reporting on 35 communities and created a sustainable community journalism business model that combined user-generated photos and.
• Launched neighborsgo.com, one of the country’s first “hyperlocal news” community news sites. Aggressive engagement strategy generated 75,000 reader-submitted articles and 50,000 photos.
• Revitalized neighborsgo, The Dallas Morning News’ weekly print community-news operation, by converting 34 print-centric journalists into a team of online, video and social media communicators with a daily.

Dallas/Fort Worth Area

• Hired for exceptional editing, writing and team leadership skills to set strategic direction and improve content-generation and dissemination efforts for multiple digital, TV and print properties. Helped guide digital.
• Coordinated creation and promotion of 175 multimedia projects for use by Belo properties nationwide; planned daily presentation of online news for The Dallas Morning News; developed and led multimedia efforts for.
• Launched AlDiaTx.com, Belo’s first Spanish-language news product; national Edward R. Murrow Award for Best Website for a Publication Under 200,000 Subscribers
• Produced 50 interactive presentations for WFAA-TV, the top news station in D-FW; regional Emmy Awards for two online projects celebrating diversity: Talking Race and Día de los Muertos
• Guided online content aggregation and coordination for TXCN, Belo’s statewide cable news channel; created daily Texas Talkback online feature that generated content for TV segment
• Edited Consejos, the first Spanish-English advice column in the U.S.; nationally syndicated across 25 print/digital properties; TV segment featured weekly on WFAA-TV, TXCN

Dallas, Texas, United States

Supervised night news desk for print product; coordinated news coverage and Page 1 presentation; wrote and edited stories.

Boston, Massachusetts, United States

Mastered AP Style and how to conduct journalism at a high level on tight deadlines while working on the Globe’s news and features desk.