Pam Potts Email & Phone Number

Orange County, California, United States

At Gigasavvy, we champion creativity and innovation—our core drivers. “Big Ideas = Big Results” is not just a statement; it’s our belief system. We dedicate ourselves to crafting authentic connections and redefining brands for sustainability and impactful outcomes. With strategic collaboration and proven methodologies, we create fearlessly, ensuring every brand we touch achieves loyalty and significant results.As the Growth Director at Gigasavvy, I am tasked with ensuring fruitful and… Show more At Gigasavvy, we champion creativity and innovation—our core drivers. “Big Ideas = Big Results” is not just a statement; it’s our belief system. We dedicate ourselves to crafting authentic connections and redefining brands for sustainability and impactful outcomes. With strategic collaboration and proven methodologies, we create fearlessly, ensuring every brand we touch achieves loyalty and significant results.As the Growth Director at Gigasavvy, I am tasked with ensuring fruitful and beneficial relationships between our agency and our clients. I am at the forefront of driving strategic growth for our agency, which can only be successful if our clients are also successful.By harnessing the power of data and insights to identify emerging trends and opportunities, I ensure that our messaging strategy aligns with, deeply resonates with, and supports the growth objectives set by our clients. These efforts manifest in in-depth discovery sessions designed to explore unique challenges and reveal growth opportunities through tailored strategies that stand out in the competitive market. By finding and utilizing opportunities to deliver exceptional value to our clients—and, by extension, their customers—I play a pivotal role in fostering enduring relationships and fueling ongoing growth. Show less

Irvine, California, United States

Sell and manage custom publishing products, both print and digital, in the travel and tourism industry. Increasing revenue YOY and growing the portfolio of publications.

Newport Beach, Ca

Sold and managed integrated print, digital, social media, branded/sponsored programs, and event sponsorships by developing and implementing effective sales strategy and initiatives for the lifestyle publication Orange Coast. Spearheaded custom publishing products, acting as a trusted advisor to senior leadership with strategic market planning to increase revenue growth.

New York, New York, United States

Experienced in driving lead prospecting and acquiring new clients/brands within the Beauty/Personal Care, CPG, and Retail sectors. Skilled in collaborating with a collective of creative talents, such as Creative Directors, Editors, VFX Artists, Music Supervisors, and Producers. Demonstrated expertise in molding and executing business development strategies to optimize revenue and foster growth. Proficient in assessing opportunities, crafting compelling proposals, assembling effective pitch… Show more Experienced in driving lead prospecting and acquiring new clients/brands within the Beauty/Personal Care, CPG, and Retail sectors. Skilled in collaborating with a collective of creative talents, such as Creative Directors, Editors, VFX Artists, Music Supervisors, and Producers. Demonstrated expertise in molding and executing business development strategies to optimize revenue and foster growth. Proficient in assessing opportunities, crafting compelling proposals, assembling effective pitch teams, devising winning strategies, and overseeing the end-to-end pitch process. Show less

Huntington Beach, California, United States

Create and implement business development strategies to improve awareness, increase consideration and drive new revenue growth for marketing agencies. Targeting senior leadership prospects across agencies and all major verticals using Account-Based Sales (ABS) and demand generation marketing, lead generation, strategy, copywriting, and client management. Onboarded, trained, and mentored all new hires to the business development team.

Huntington Beach, Ca

Design and execute business development strategies to enhance brand visibility, foster customer interest, and generate streams of revenue for marketing agencies. Engage high-level executives through Account-Based Sales (ABS) and demand generation techniques, including lead generation, strategic planning, copywriting, and effective client management.

Huntington Beach, Ca

Grew revenue streams utilizing expert B2B consultative skills, capitalizing on marketing growth opportunities, and producing full-scale strategies for growth against competitors.

Newport Beach, California, United States

Founding member of a digital publishing startup for multiple vertical news websites that focused on health technology, consumer electronics, information technology, and digital media. Oversaw and headed the sales department totaling 12 sales managers, coordinating with executive leadership to improve budget utilization and opportunity win rate.

Santa Ana, California, United States

Managed the advertising/marketing sales for the Digital Media division of Advanstar Communications. Instrumental in the launch of Digital Content Creation (DCC), a merging of PC Graphics & Video and Digital Studio, and the transformation of NT Studio into Digital Studio. Promoted to POST Magazine servicing the post-production marketplace in the 15 western states and built sales territory into a $1.2 million region.

Los Angeles, California, United States

Responsible for the launch of a new entertainment industry CD-ROM, COMPACT VARIETY. Led sales, marketing operations, and P&L responsibility for this start-up project. Developed sales structure, trained sales team, and cultivated relationships resulting in sales of $1.5 million in the first year.

Responsible for sales in a leading national trade publication servicing the entertainment and multimedia production industries. Managed editorial and advertising campaigns of national accounts.

Responsible for the sales and marketing of 12 independent magazines across the western United States. Worked with top consumer and business-to-business clients in markets that include Computer, Fashion, Photography, Location/Travel and Electronics.

Initiated and developed marketing plans with top clients for MACHINE DESIGN magazine, a design engineering business to business publication. Responsibilities included all major accounts in the 12 western United States.