How an observation transforms quantum possibilities into actual experiences in the observer’s consciousness is forcing us into a paradigm shift away from the primacy-of-matter to a new paradigm: the Primacy of Consciousness. Quantum Activism is the idea of changing ourselves and our societies in accordance with the transformative and revolutionary message of quantum physics. This change is taking its cue from the emergence of a new paradigm within science; the paradigm of a consciousness based reality as articulated by Quantum Physics.