Pat Farrell

Pat Farrell Email and Phone Number

Marketing Technology Professional @ DataLab USA
germantown, maryland, united states
Pat Farrell's Location
Denver, Colorado, United States, United States
About Pat Farrell

Martech professional with extensive experience delivering database solutions in the CRM and Loyalty space. In my current role as Account Delivery Lead, my teams support a large marketing data warehouse and real time loyalty solution for a retail customer. As a Delivery Lead, I’m able to work with leaders and products across Epsilon, placing me in a unique position to learn about and integrate with a wide range of solutions in the Martech space.

Pat Farrell's Current Company Details
DataLab USA

Datalab Usa

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Marketing Technology Professional
germantown, maryland, united states
Website:
datalabusa.com
Employees:
89
Pat Farrell Work Experience Details
  • Datalab Usa
    Director Of Client Services
    Datalab Usa May 2024 - Present
    Denver Metropolitan Area
  • Epsilon
    Sr. Director, Account Delivery Lead
    Epsilon Jun 2018 - May 2024
    Greater Denver Area
    • Delivery leader charged with ownership of one or more complex client solutions. The typical client has a complex engagement spanning multiple Epsilon products and teams. • Partner with Client Services/Sales to ensure client satisfaction and assist with selling new business opportunities. • Client facing subject matter expert and partner for day to day and new initiatives. • Responsible for leading across all disciplines (Project Management, BSA, Developers, QA, Campaign)
  • Epsilon
    Director, Technical Project Management
    Epsilon Jan 2014 - Jun 2018
    Greater Denver Area
    Lead the delivery and management of custom Marketing Data Warehouse solutions for new and existing customers. Project work has ranged from small change orders to 6-12 month new system builds. Mentor BSA's at all levels to develop Epsilon SDLC best practices and technical skills. Manage client solutions in a large, complex matrixed delivery organization.
  • Epsilon
    Project Manager
    Epsilon Jan 2008 - Dec 2013
    Lafayette, Co
    During my six years as a Project Manager, I have worked as a Project Manager and Business Systems Analyst, comfortably filling either role as needed on five database marketing solutions spanning multiple industries.
  • Epsilon
    Business Systems Analyst
    Epsilon Oct 2006 - Dec 2007
    Lafayette, Co
    Responsible for all aspects of the BSA role - Requirements, Solution Design, Data research, Ad Hoc Reporting, Testing, Campaign development
  • Ouray Sportswear
    Database Analyst
    Ouray Sportswear Sep 2003 - Sep 2006
    Denver, Co
    • Worked on the design and development of a company wide data warehouse and reporting solution• Developed structured and ad-hoc reports in all business areas, with a focus on sales and customer analysis• Served as a key member of the team that successfully upgraded the company’s ERP system from JD Edwards World to Microsoft Axapta• Solely built ETL processes to convert data from all business areas during the ERP conversion• Assisted in the planning, design, implementation and training for two major sales order entry system deployments• Functioned as main technical contact for 50+ member sales force
  • The Wyse Group
    Consulting Analyst
    The Wyse Group Sep 2001 - Sep 2003
    Denver, Co
    • Designed and built Marketing and Customer Relationship database solutions for clients in a variety of industries• Developed ETL processes with Data Junction and SQL Server DTS for the cleansing and transformation of customer data• Performed data analysis and reporting with a wide variety of tools including Crystal Reports, Business Objects, Excel and Access
  • Bloomberg
    Field Service Technician
    Bloomberg Aug 1999 - Aug 2000
    Chicago, Il
    • Worked with a team of eight technicians to install, configure and maintain Bloomberg equipment for over 1,000 customers in the Chicago region• Supported and installed routing equipment, telecommunications circuitry, software, PC hardware, printers and physical LAN wiring at Bloomberg customer sites• Communicated technical and network design requirements to customers prior to installing Bloomberg equipment and services• Worked with customer technical support, phone company technicians and electrical contractors to resolve network integration problems

Pat Farrell Education Details

Frequently Asked Questions about Pat Farrell

What company does Pat Farrell work for?

Pat Farrell works for Datalab Usa

What is Pat Farrell's role at the current company?

Pat Farrell's current role is Marketing Technology Professional.

What schools did Pat Farrell attend?

Pat Farrell attended Colorado State University, Eastern Illinois University.

Who are Pat Farrell's colleagues?

Pat Farrell's colleagues are Aaron Davis, Brian Mbogo, Viphu Nguyen, Tung Ngo, Morgan Breheny, Grace Cheng Zhang, Johann Aigner.

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