Liaison and Technology Implementation: Liaised with Marketing Department to turn their vision into technology implementation and deliver on goals.Goal Setting, Guideline Development, Team Collaboration, Stakeholder Engagement, and Customer Retention: Established project guidelines and goals for project workflow in collaboration with stakeholders and sales teams. Collaborated with sales teams to resolve customer workflow and account errors, increasing customer and business retention rates.Workflow Design, Workflow Analysis, and Automation: Led and analyzed the creation of new workflows, using automation tools to handle stakeholder requests.Creative Problem Solving and Issue Resolution Management: Applied creative problem-solving skills to resolve automated email issues.Customer Relationship Management (CRM), Strategic Partnerships, and Outside Sales: Partnered with key stakeholders to maximize marketing customer relationship management workflow opportunities and increase external business sales.

Team Leadership and Priority Management: Oversaw and managed 31 property leasing teams while ensuring that the branding, operational rates, and occupational rates met quarterly leasing goals, managing multiple priorities simultaneously.Website Project Management: Owned website planning, creation, and brand management, reducing annual marketing, operational, and sales costs for 31 websites, 1 for each property leasing team.Rebranding: Rebranded each website in partnership with external brand management agencies, increasing web traffic and conversion rates. Aligned images with webpage theme and facilitated weekly meetings to track metrics.Data Storytelling: Utilized Google Analytics and data-driven information to provide suggestions on marketing updates and content placement. This data storytelling improved website performance and leasing numbers.Marketing: Leveraged backend data to improve marketing and website efforts, including advertisements, branding strategies, and website improvements.Cross-functional Team Leadership: Led cross-functional teams to deliver recommendations for website marketing, account spending, and operational management, effectively maximizing both sales and cost efficiency.Campaign Management: Created campaign goals, set up Google Analytics for websites, and conducted search engine optimization as a trusted advisor. Set up campaigns, tracked data, and collaborated with operations to reach target markets.Sprout Social: Used Sprout for social media building and analytical data, improving brand relationships.Project Management: Project managed the transition of 20 external websites to internal websites, reducing website costs. Ensured a seamless transition by delivering the project scope, timelines, costs, designs, and communication.On-Page Optimization: Optimized the call-to-action button placement and reduced photo/video load time, increasing website traffic growth rate by 10–20% and reducing website bounce rates.

Social Media Management: Owned social media accounts on multiple platforms, including Twitter, Instagram, and Facebook.Brand Awareness and Sales Analysis: Conducted analysis to effectively increase brand awareness and sales.Identifying Trends, Trend Analysis, and Customer Satisfaction: Identified and analyzed industry trends to provide solutions to consumers. Resolved customer product returns, exchanges, and inquiry requests in a timely manner, improving customer satisfaction by 12%.Ratings and High Performer: Received 5-star ratings for 4 consecutive months.Client Issue Resolution: Resolved shipping and sales issues for over 100 customers within a single day—200% of usual load—before Christmas holidays.

Loan Servicing and Cross-functional Coordination: Assisted with servicing transfers, including coordination of activities between sellers, master services, and servicing business partners.Editing and Loan Processing: Edited analysts’ reports and provided support to all departments regarding the boarding or deboarding of loans. Collections Management: Facilitated collection efforts with new services and clients, monitored missing payments, and followed up to ensure adherence to collection procedures.Customer Service: Provided exceptional customer service to both internal and external clients.Customer Profitability and Quality Assurance: Met benchmarks for profitability and credit quality.

Insurance Claims and Claim Investigation: Captured statements and photographs and reviewed police reports to investigate automobile accidents. Utilized data to document claims and summarize liability decisions.Training: Trained new employees during the orientation process.Communication and Compassion: Communicated with customers effectively, displaying compassion while assisting them with the claims process.Negotiation and Standards Compliance: Negotiated claim settlements with customers in accordance with business unit standard methodologies. Settled cases by negotiating with adjusters on behalf of clients.Claims Processing and Regulatory Compliance: Ensured that claims were processed in a timely manner and complied with guidelines, satisfying insurance companies.

Reported directly to Director of National Sales and performed as a Project Manager for several high level brand optimization projects. Assured that each customer received outstanding service.Worked with Ken’s Beverage strategic partner to coordinate removal of beverage equipment. Educated new customers on new products and services for Ken’s Beverage. Executed day-to-day operations.

Worked directly with Athletic Director to schedule athletic activities.Successfully participated in marketing the athletic program and fundraising campaigns.Responsible for the archiving and organizing of athletic data.Assisted in the recruitment of new athletes.

Prepared the storyline up for the producer and Anchor.Composed stories for sports anchors, wrote teases and leads.Extensively researched articles, statistics, games, players and teams for information.Responsible for knowing and reading sports wire for any breaking news.Communicated with Video Editor to edit tapes before the show.Shot sheeted professional and college sports games for news coverage.