Peter R. Email & Phone Number

Minneapolis, Minnesota, United States

Developed and executed annual business plans for largest-volume chain, Total Wine & More, to ensure that supplier’s and company’s business plans and objectives were executed.Fostered relationship with Total Wine & More leadership team to be first choice trusted beer advisor, resulting in market dominance for company brands through growth and visibility.Collaborated with senior leadership team in developing Display Support of Feature (DSOF) tracking functions to capture retail execution for sales representatives. The DSOF program increased execution and efficiency for the sales staff. Hired motivated and knowledgeable merchandisers. Responsible for leading and training the merchandising team in company’s service standards. Communicated needs of suppliers to merchandising team, ensuring execution of objectives. Directed execution of national account display and planogram execution for sales team of 27 sales representatives and managers. Worked with senior buyers to develop plans for national accounts. Oversaw pricing and cost files for national accounts.Advised brand managers assisting in inventory levels to execute programs and avoid excess product.Increased revenue and profit per case in national accounts three years running.

Minneapolis, Minnesota, United States

Managed inventory levels, built displays to increase sales, and achieved points of distribution to support supplier objectives.Exceeded monthly business objectives every month. Recognized as top sales representative.Worked with sales manager, training and leading newly onboarded sales representatives.

Minneapolis, Minnesota, United States

Assisted sales team with displays, POS, and running sales routes.Prepared group events for suppliers and J.J. Taylor. Executed setup, takedown, and event activities.Represented J.J. Taylor at major league and college sporting events as an ambassador for our Designated Driver Program.

Journalism

Associate'S Degree, Journalism

Computer Programming