Peter Thai Email & Phone Number

New York City Metropolitan Area

New York City Metropolitan Area

New York City Metropolitan Area

Greater New York City Area

Fairfield, Nj

• Design research studies to evaluate performance of clients’ marketing programs o Complete a systematic review of clients’ business issueso Provide alternative research solutions as necessary to address clients’ business needs• Analyze research results to evaluate marketing programs and strategieso Assess current period’s data vs. anticipated results and if applicable historical trendso Review wide array of data to identify correlation of research variables to program’s performance• Prepare PowerPoint and oral presentations reporting study resultso Provide concise and actionable recommendations

Greater New York City Area

• Prepared and submitted monthly reports to Paul Smith corporate and Barneys New York corporate detailing customer purchasing trends to advise future creative direction and facilitate maximum item sales, respectively.• Collaborated with Paul Smith corporate to prepare and execute seasonal presentation of collection’s current trends and design focus to department colleagues.• Communication with buyers regarding inventory replenishment and special orders, to maximize potential sales performance. • Executed and managed up to $42,000 in daily sales, including a loyal international customer base of approximately 50 regular clients through consistent customer follow-up and meticulous attention to customer satisfaction.• Consistently ranked in top three of men’s sales associate within department during entire duration of employment.

New York, Ny

• Interfaced with style editors, stylists, and merchandisers to coordinate and facilitate clothing sample pulls for publications and celebrity clientele in line with the editors’ stipulations. • Assisted in creation, implementation, and management of innovative, web-based digital showroom available exclusively to firm clientele to expedite clothing and accessory pulls. • Assisted in promotion of client fashion shows in Olympus Spring 2006 and Mercedes-Benz Fall 2007 Fashion Weeks in New York by performing duties including assembling press kits, coordinating attendees, and determining additional ways to maximize press coverage.

London, United Kingdom

• Was one of three chosen to create an online fashion and beauty magazine, www.inspiredbybeauty.com, through development of monthly themes and design concepts, ultimately increasing sales for Proctor and Gamble products. • Selected and edited product and image content in online magazine, gaining experience in protocols and procedures for obtaining permission for image and product use from original source. • Researched and presented findings on ways to promote 3G technology through technological advances; specifically, the marketing of Vodafone through the Internet, ultimately increasing client satisfaction. • Created and organized comprehensive digital database and booklist of company’s work, creating a novel digital portfolio for presentation to prospective clientele.

Master'S Degree, Communication Management

Thesis Title: The iPoding of America: The Evolution of a Phenomenon’s Impact on Public Communication

Bachelor'S Degree, Communication And Media Studies

Activities and Societies: Sigma Chi