Nuro develops technology enabling smart products to know what to do and when without human intervention (i.e., touch, app, or voice control). The ability to operate autonomously is an evolutionary step that opens the door to redefining a product's utility to include valued services. Consumers enjoy a truly automated experience saving them time to focus on more important things. Responsible for B2B and B2C sales in residential markets.• Cultivated the company’s largest account - Established BriteLight as a standard feature in the smart home package of Hi-Vol production homebuilder across multiple NorCal developments.• Streamlined homeowner transition in developing a direct "White Glove" configuration and support program.• Key role in the successful launch of online retail channels (i.e., Amazon & Google).• Contributor in design changes for 2nd-gen BriteLight switch and BriteHome app.• Oversee all aspects of direct-marketing initiatives including product positioning, content, and pricing.• Primary liaison with industry associations, trade media, and strategic partnerships with key influencers.

Provided digital advertising and marketing expertise to a publisher of technical books.

Oversaw the digital ad inventory across seven news sites with a focus on increasing ad revenue, improving campaign performances, streamlining processes and reducing operating costs.

Directed digital ad trafficking and design team of 12 supporting 32 newspaper sites across three regions in California.

Strong sales and account management record serving national, regional, and local retail accounts. Employed a consultative approach to foster relationships and business analysis to deliver improvements.

Managed an international software standards development organization reporting directly to the executive director and board of directors.