Creative Director
CurrentInsures the timely development and execution of plan, campaigns, and projects to assure earnings, growth, and profit goals are achieved. Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; implementing directives.• Provides leadership/motivation and conveys the vision and values of the agency to staff.• Leads creative sessions for project kick-offs managing multiple projects from concept through completion• Develops creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategy• Establishes creative direction for the entire line of online services and programs• Work with the account team, strategy team, and copywriters to develop concepts and present to management• Provide quality control over concepts and projects
