# We assist Companies in creating a competitive edge through maximizing their in-market effectiveness - and the positive impact on their target consumers - ELIMINATING MARKETING WASTAGE# Currently leading a FMCG board of directors in business process adoption and functional alignment with end target of a proficient SOP process across multiple functions, working on (the same) one set of numbers. Delivering a fully coordinated Brand Marketing/Trade Marketing and Distribution execution, driven by world best practice Cycle Planning process for maximum impact on the target consumers.# 2016 acted as Project Lead for Sales Service Model Optimisation project completed for world leader multi-national Company through which we delivered US$ 15mn in improved Sales Force Effectiveness and Efficiency - with significant additional upsides earmarked outside of project scope.# We provide full Company Diagnostics and Solutions; Trade Marketing and Distribution Survey/Opportunity Analysis; Time and Motion Studies; Brand and Trade Marketing & Distribution Strategy Co-ordination; Best Practice Processes and Procedures; Retail Census; Outlet Universe Priority Classification; Optimum Trade Coverage Plan; Supply Chain Efficiency; Cycle Planning and Sales Operational Planning; Sales Force right-sizing and optimisation; Physical Implementation; Training and Coaching; Bench Marking; Ongoing Best Practice Advisory Services

1)Managed several diverse businesses and consulted for several Companies including market entries into Africa2)Successfully completed major Sales Service Model Optimisation project in 2016 for world leading multi national Company, delivering US$15 mn in improved sales force effectiveness and efficiency.3)Developed and successfully launched first to market FMCG product for clients into Africa including South Africa

Various positions from Representative in all trade channels, Area Manager, Regional Manager, Trade Development manager, Head of Trade Marketing and Distribution. Re-engineered the 400 people strong Trade Marketing and Distribution function for South Africa to match the size and sophistication of the trade structure, introducing best practice development plan. Successfully set up and developed an informal market distribution infrastructure. Re-configured the outbound supply chain achieving annual saving equal to Company's total previous year profit. Introduced and implemented best practice SOP process as well as world first Logistics Management and Sales Force In-Field Automation. Advised on implementation of Best Practice to many end markets internationally.