Senior Sales Development Representative
Current- Drive targeted prospecting through email campaigns, personalized outreach, cold emailing, and cold calling.- Develop and implement effective email marketing strategies to engage and nurture potential clients.- Qualify leads (MQLs and SQLs) using CRM platforms and tools such as HubSpot, ZoomInfo, and Apollo.- Execute and manage campaigns, including ABM, A/B testing, offerings-based, and intent-driven strategies.- Analyze and optimize campaign performance metrics to improve lead generation and conversion outcomes.- Collaborate with leadership to craft personalized messaging for outreach, generating high-value meetings.- Mentor and train team members to enhance productivity and ensure alignment with objectives.