Priyanka Malik Email & Phone Number

Mumbai

Bangalore

My role at Daimler AG involves B2B sales and Marketing Activities to ensure Brand Awareness and Customer-Satisfaction resulting into repeat purchase.Single Marketing resource for the regions of Karnataka, Andhra Pradesh and Telangana.Daimler AG is a German multinational automotive corporation. It is one of the biggest producer of premium cars and the world’s biggest manufacturer of commercial vehicles with a global reach. It provides financing, leasing, fleet management, insurance and innovative mobility services. Few of the brands under the umbrella of the parent company Daimler are- Mercedes Benz, Freightliner, FUSO, Maybach, Western Star, Bharat Benz. Key Focus Areas:1. Channel Management• Single point of contact between the dealership team and company headquarters to ensure timely delivery of vehicles.• Client meetings and negotiations• Interaction with the Financiers and Daimler Finance to complete the leasing formalities2. Marketing Activities• My marketing idea was recognized as the best idea and chosen for pan-India implementation• BTL Activities- Roadshows, events in the local pockets, presentations regarding product upgrades• Projects Undertaken on a Regional Level- Testimonial Shoot, Brand Ambassador Program and Existing Customer Engagement Program

Indore Area, India

Preparation of a "Business Plan for Revenue Augmentation" purpose was done. I was a finalist for 'The Best Intern Awards' for this project. The project included market assessment based on a sample survey, competitive analysis of the pubs/lounges, preparation of a suitable model for Radisson Blu Hotel followed by promotional strategies for the same. Revenue projections were drawn based on the survey and competitive analysis. Costing data was analyzed and profit projections were arrived upon. Based on the findings a feasible conclusion was given.

Executive Development Programme, Digital Marketing & Analytics

Post Graduate Certificate, Advertising Managment & Public Relations

Master Of Business Administration (Mba), Marketing, 8.2

Activities and Societies: 1. As an 'INCUBE HEAD of the 'ENTREPRENEURSHIP CELL' organized external mentorship program.

Bachelor Of Engineering (B.E.), Electrical And Electronics Engineering, 7.48

Activities and Societies: 1. Active member of Institution of Electronics & Telecommunication Engineers. 2. As a member of the Organizing.