Pulkit Mathur Email & Phone Number

Mumbai, MH, IN

Mumbai, Maharashtra, India

Mumbai Area, India

ATL Campaigns: Currently responsible for strategizing and executing National ATL campaigns for Tata Sky- Built the first purpose led campaign for Tata Sky – Khidki, to build a strong emotional connect with consumers- Winning by going Local – Built a strategic plan to target key competition states through extensive work on market understanding and driving a.

Mumbai Area, India

- Responsible for building marketing plans for acquisitions to platform and growth of the Tata Sky Mobile App- Developed IMC for ATL campaigns for Tata Sky. - Managed Media spends for ATL campaigns- Led the development of POS material at Tata Sky. Worked with cross functional teams to ensure regular and timely deployment- Worked on brand development and.

Gujarat, India

• Led Sales and Distribution for South Gujarat including two critical business towns of Surat and Vadodara: An overall monthly revenue business of 2.85 Cr and 31.5k annual acquisitions
• Led a team of 4 direct, 27 indirect reportee's and 10 distributors in both Trade and Modern Trade verticals
• Best performer in Central region for controlling Churn, an organizational priority; from 13% to 6%(M2 Decay)
• Achieved acquisition growth of 31% in the month of October and 9% YOY growth in… Show more Led Sales and Distribution for South Gujarat including two critical business towns of Surat and Vadodara: An overall monthly.
• Achieved acquisition growth of 31% in the month of October and 9% YOY growth in Sep-Oct cycle
• Airtel Freedom Pack Pilot – Got the opportunity to counter a competitor driven pilot in Surat. Increased APD by 50% giving serious blow to competition. Got appreciation from National Sales Head Show less

Mumbai Area, India

A platform for exposure to multiple functions within the organization. Ranked among Top 3 MTs in a batch of 18Did multiple stints in domains like Brand Marketing, Commercial: New Product Development, Customer Operations, Content, Sales and Distribution and Field Service Delivery

Mumbai Area, India

Worked with the Brand Development team of Radiant(RIN)Project A: Analyze the pilot deployment of Radiant (RIN) social mission in India, Brazil and prepare campaign brief for 2016 launch- Worked with global brand teams, partner institutes to understand current execution- Identified triggers, barriers, motivators and reinforcers- Liaised with MR agencies.

Pune Area, India

Project Scope: Development of a sustainable model for Project Uttejana to establish stable revenue streams to serve underprivileged students - Conducted in-depth interviews with 24 teachers and 180 students to understand the pain points in the current level of education system- Formulated a strategy to connect with corporate mentors to educate children..

Gurgaon, India

Responsible for the complete coordination of testing and approval of multi-sourced parts for mass production of 15 models- Led a team of 3 members. Approved 250 parts along with failure analysis and countermeasure implementation for rejected parts- Spearheaded project for development of green field vendor M/s Endurance for supply of shock absorbers to.

Gurgaon, India

- Implemented a complete overhaul of 12 critical workstations of the 190 analyzed for Ergonomic Safety at HMCL’s Haridwar Plant- Conducted a Market research project for Hero Advantage program in rural belt of Punjab. Visited 18 Dealers/SSP’s of Hero MotoCorp and interviewed more than 500 customers to gauge level of awareness and effectiveness of the program

Bachelor Of Technology (Btech), Mechanical Engineering

Activities and Societies: Creative Designing Dramatics EventOrganisation

Pgdm, Marketing

Activities and Societies: - Creative Head, SPRINT ’15: Led a team of 4 people developing content for internal and external marketing and.