Rachel Davis Email & Phone Number

Sunnyvale, CA, US

• Provide dedicated support to LinkedIn's largest, most strategic clients, assisting them in achieving their business and marketing objectives
• Advance clients' measurement sophistication to unlock growth and drive business impact, with expertise in connecting media investments to monetary value
• Member of multiple nomination based strategy councils: providing voice of field feedback on customer science tools and insights programs and resources

Mountain View, CA, US

Mountain View, CA, US

• Functioned as an extension of client growth teams, supporting mid-market Canadian businesses’ senior leadership/stakeholders and day to day managers in crafting quarterly and yearly strategies ($XXM), and optimizing.
• Impact award winner for assessing gaps in internal team knowledge, creating resources and holding trainings as needed to upscale skills
• Member of multiple nomination based strategy councils: providing insights on program-level issues, and collaborating and problem solving across international markets

Mountain View, CA, US

• Built trusted relationships with US SMB’s and startups to drive business growth through multi-quarter Google Ads marketing strategies ($XM), with a focus in B2B clients
• Educated customers on connecting B2B strategies to business growth, up-leveling measurement and creating and implementing lifetime value and pipeline models
• Program visionary award winner for creating and implementing mentorship and training activities across teams

New York, NY, US

• Developed and executed paid media and SEO strategy to drive customer acquisition and engagement across theSkimm’s portfolio of products, advanced measurement to enable lead valuation and ROI reporting
• Set and managed marketing budgets and channel allocations to align with customer lifetime value and lead goals, automated all reporting (saving 10+ hours/wk), and created processes to share marketing insights
• Managed Growth Marketing Associate, vendor relationships, and collaborations with all cross-functional teams (Creative, Editorial, Sales, Product, Engineering, Business Operations)
• Led SEO audit in conjunction with site relaunch, raising domain’s average position 80% in search, established bi-monthly training sessions for editorial team, and set cadence of organic traffic reporting to provide.

New York, New York, US

• Optimize site structure, improve website visibility, share search insights and performance supporting Procter & Gamble brands

New York, NY, US

New York, NY, US

• Developed and managed performance media strategy across Google, Bing, and Amazon supporting LVMH and Philips brands

US