• Create attractive, accurate digital marketing content daily• Oversee consistent cross-cultural email marketing communication to all of ICC's stakeholders around the globe• Advise leadership teams regularly on the latest marketing tools and systems that will best suit ICC's needs• Maintain organization websites, ensuring all information is current and content is fresh.• Monitor analytics to generate insights and perfect marketing tactics

• Oversee and manage student records, clearing processes, and course schedules • Support academic dean and faculty in a variety of functions• Serve as administrator for theatre department and Tidewater Stage• Coordinate and organize national stage combat workshop, Virginia Beach Bash• Supervise graduate assistants

• Develop and distribute regular email newsletters to stakeholders• Analyze brand’s social media usage and provide consultation for improvement• Create and implement a crisis management plan• Generate unique fundraising events and promotions• Proactively manage media teams, marketing officials, and crisis management team

Using various digital programs to analyze dataInvestigating trends and opportunities for optimum recruitmentDistributing travel responsibilities based on team members' strengthsMaintaining and organizing master calendar for all travelEvaluating recruiter feedback on various events for future decisions

• Build and maintain relationships with prospective students, parents, guidance counselors, alumni, and other stakeholders• Develop and analyze marketing and recruitment strategies• Plan, organize, and execute extensive travel to college fairs, events, and schools• Effectively communicate information about the university and admissions process• Evaluate applicant files for the recommendation of admissions decisions• Research and evaluate all recruiting opportunities to determine which would be most profitable• Distribute recruiting responsibilities fittingly, considering location and availability

• Answer incoming phone calls/voicemails and emails from undergraduate prospective students and parents and provide basic information regarding application procedures, educational programs, visits and events. Support Admissions/Enrollment Counselors in their efforts to recruit students using Banner and Inside Sales as appropriate.• Assist with application processing and management of student records used for admissions purposes. Oversee student workers who assist with these processes.• Respond to visit requests from prospective students and their families utilizing telephone, e-mail, and chat. Communicate with other Regent departments (faculty and staff) to facilitate flow of information to prospective students, including setting up prospective student visits to the campus and connecting visitors with admissions representatives as well as representatives of other departments on campus. Oversee student employees and volunteers who facilitate prospective student visitation.• Coordinate staffing for admissions visits and events, and provide back-up staffing for other events hosted by the College of Arts and Sciences.• Oversee the upkeep of website information as requested by the Associate Director of Undergrad Admissions.• Oversee data management of prospective student and applicant information. Oversee student workers that are assigned to upkeep of information in Banner and Inside Sales.• Provide support for Undergrad Admissions in planning and implementing recruitment activities such as open houses, information sessions, application events, telemarketing calls, mail-outs, etc.• Manage inventory of office supplies and recruitment materials, ordering replacements as needed. Maintain informational packets and giveaways for visiting prospective students. • Create, produce, and distribute department reports as deemed appropriate by the Associate Director.• Assist Associate Director of Admissions with other duties as needed.