• Proficient in optimizing and scaling Google Ads campaigns to meet and exceed ROAS targets. Skilled in keyword research, ad copywriting, bid management, and performance analysis to ensure optimal results.• Expert in on-page and off-page SEO strategies to boost organic search rankings, increase website traffic, and enhance conversion rates. Strong focus on technical SEO, content marketing, and backlink building.• Adept at creating and managing Facebook Ads campaigns, including audience targeting, creative development, and A/B testing. Proven track record in increasing engagement, generating leads, and driving conversions.• Skilled in developing and managing affiliate marketing programs to expand reach and boost sales. Proficient in recruiting and managing affiliates, tracking performance, and optimizing affiliate partnerships.• Successfully managed a $4,000 daily budget on Google Ads, consistently achieving a ROAS of 5 to 7.• Increased organic search traffic by 50% within six months through targeted SEO strategies and content marketing initiatives.• Improved paid search campaign performance by 30% by implementing advanced bid management techniques and optimizing ad creatives.• Enhanced brand visibility and online sales through effective Pinterest marketing strategies, resulting in a 35% increase in referral traffic.• Launched and scaled an affiliate marketing program that contributed to 20% of total online sales within the first year.• Performed Whatsapp Marketing and WebPuss Notification

• Prepare Website Analysis, Business Analysis, Keyword Research and Competitive Analysis.• Managing and optimizing e-commerce platforms, driving sales growth, and improving customer experience.• Implement SEO strategies to enhance the website's visibility and attract organic traffic.• Develop and execute comprehensive e-commerce strategies to drive online sales and increase market share.• Worked closely with SEO specialists to implement on-page optimization techniques, improving search engine rankings and organic visibility.• Monitoring customer feedback and implemented improvements based on customer insights.• Created reporting around paid marketing funnels, and leveraged this to incrementally improve the conversion rate by 65%• Launched SEO campaign for high volume and long-tail keywords that generated 11,000 unique visitors and 160 customers monthly• Strategized, developed, and managed paid digital marketing across AdWords, Instagram, and Facebook with Daily budget of UAE 2000• resulting in about UAE 8000 - 12000 in Daily revenue Improved on-page SEO performance, resulting in page speed• improvement of 95% and increase in monthly organic traffic of 46% Supported marketing team by writing and editing 150+ social media and email campaigns• Performed Whatsapp Marketing and WebPuss Notification, which improved the traffic by 30%• Utilize data analytics tools to track website performance, user behavior, and conversion metrics, generating actionable insights for optimization.

Research, execute, monitor, and report on the effectiveness of companies current SEO and SEM campaignsAllocate and manage the preset monthly budgets and provide spend pacing information, as appropriate.Test ad copy, landing pages and other critical campaign elements.Create weekly, monthly and ad hoc performance reportsDaily execution of all web, online and social initiatives.Stay up-to-date on the latest algorithm changes and adjust strategies accordinglyDevelop and execute monthly and annual marketing budgetsEstablish marketing goals to ensure market share and probability of products/servicesMaintain divisional and community websites via the CMS system, including all content updates, the development of new community sites, posting of photography, links, etc.Assist with other marketing and sales projects and other duties as assigned.Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.Research brand’s products, competitors’ strategies, trends in the space, and optimal social networks to attain the goals.Experiment with new and alternative ways to leverage social media and grow our clients’ audiences, engagement, and traffic.

-Search Engine Marketing Professional(SEM)-Analysis of Website Landing Page-Complete structure of PPC campaign along with their adgroups and keywords to achieve good conversion -Monitoring Campaign Performance-To Improve Click-through rate (CTR)-To Increase Conversions & Return On Investment(ROI)-Implementing advance strategies like Ad Extensions including Site Links, Call Extensions, Local Extensions, Image Extensions etc.-Daily Bid Management-Weekly Search query & Negative Keyword Filtering-Weekly/Daily Placement-Keyword Management, pause/delete non performing keywords & adding good new keywords time to time-Weekly or Monthly performance report (where required)

Team Leader at Algoritz Technologies

I have been with Contempo Technologies Pvt Ltd for 2.5 years. In there i was done SEO, SEM, PPC, SMO for all my websites. Also Monitor online marketing campaigns and evaluate their effectiveness and My role includes daily reports, weekly reports, monthly reports, quarterly reports and yearly reports generation and data metrics analysis.On Page Optimization- Website Analysis- Competitor Analysis- Keyword Analysis & Optimization- HTML Purification and Implementation of analytics- Initial Site Analysis- Competitive Analysis for keywords- Density Analysis and Placement.- Site Structure Analysis- Content Development Check- Brief Keyword Competition Review- Keyword Finalization- Meta Tags- Title Tags- H1 Tags- Alt Tags- Anchor Text- Existing Web Content Optimization- Comment Tag Optimization- HTML Validation- Creation of XML Sitemap- Submission of XML Sitemap- Install Google Analytics- URL redirection, 404 errors, etc- Reporting and monitoring Site traffic analysisOff Page Optimization- Directory Submission & Validation- Local Search Inclusion- E-book Creation and Implementation- E-book Submission- Link Building- Article Submission- Press Release Creation- Press Release Submission- Social Bookmarking- Blog Updates and Promotion- Forum Posting- Social Media Optimization (Twitter, Linkedin, Flickr, Facebook, Digg, Wikipedia, YouTube, Word Press and Blogger)- Documents Uploading (pdf, .swf, .ppt, .doc etc submissions)- Comment Tag Optimization- Video Uploading and Marketing- Classifieds, RSS feeds Submissions- Photo Submissions- Competitive Analysis for links- Monthly Activity Reports- Ranking and Traffic Check- Site Study