Raphael Rocha
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Raphael Rocha Email & Phone Number

Product Marketing at JOVI Mobile
Location: São Paulo, São Paulo, Brazil 12 work roles 6 schools
1 work email found @uol.com.br LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

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Work email r****@uol.com.br
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Current company
Role
Product Marketing
Location
São Paulo, São Paulo, Brazil
Company size

Who is Raphael Rocha? Overview

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Quick answer

Raphael Rocha is listed as Product Marketing at JOVI Mobile, a company with 251 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a work email signal at uol.com.br and a matched LinkedIn profile for Raphael Rocha.

Raphael Rocha previously worked as Product and Marketing Director at Positivo Tecnologia and Product and Marketing Director at Tcl Communication. Raphael Rocha holds Master, Neuromarketing - Agile Methodologies - Scrum from Inova Business School.

Company email context

Email format at JOVI Mobile

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{first_initial}{last}@uol.com.br
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Profile bio

About Raphael Rocha

I help companies to better understand market dynamics and related consumer behaviour in order to maximize their results.Approx. 20 years of experience in Strategic Planning, Product and Marketing departments. International experiences within the most diverse cultures such as Chinese, South Korean, Spanish, British and Brazilian. Based on strong strategic view, passion for data triangulation and self-motivation I'm always focusing on how to optimize products, services and procedures.Key Skills:• Quick Wins & Turnarounds• Scenario Analysis & Consumer Insights • Competitive Planning (War Room) + CLM (McKinsey) + Blue Ocean (INSEAD)• Business/Product Development• Cross-Functional Project Management• Product Marketing (New Product Introduction + Go To Market + Unique Selling Proposition + Key Selling Points + Storytelling + Mkt Briefings + Training + Product Lifecycle)• Official Spokesperson (EDELMAN/Milton Jung CBN)

Listed skills include Product Marketing, Competitive Analysis, Marketing Management, Strategy, and 41 others.

Current workplace

Raphael Rocha's current company

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JOVI Mobile
Jovi Mobile
Product Marketing
State of São Paulo, Brazil
Employees
251
AeroLeads page
12 roles

Raphael Rocha work experience

A career timeline built from the work history available for this profile.

Product Marketing

State Of São Paulo, Brazil

Product And Marketing Director

Current

Leading all Product and Marketing programs for the POSITIVO-INFINIX joint venture in Brazil. Overseeing verticals and associated structures from product/solution conception, marketing developments and sales team support (NPI, GTM, 360° MKT, PLC, USPs, KSPs, and Storytelling).

Aug 2023 - Present

Product And Marketing Director

Business startup in Brazil.

Jan 2022 - Aug 2023

Owner & Business Consultant

Brazil

  • TCL, 2020/2021 - General Consultant Services
  • ATHENEUM PARTNERS, 2019/2022 - Global Knowledge Platform (Expert on Consumer Behavior, Brazilian Market and Technology Industry Trends)
  • METODO ENGENHARIA, 2019/2020 - Infrastructure and Construction Services (General Consultant Services)
  • KREBS, 2018 - Iron and Steel Industry (Strategic Planning Consultant – USA GTM)
  • ENOVA FOODS, 2014 - Food Industry (Strategic Planning and Sales Optimization Consultant Services)
  • ALASKA TECH USA, 2014 - LATAM Technology Distributor (General Consultant Services)
Jan 2014 - Dec 2021

Sr. Product Marketing Manager And Strategic Planning Leader

Brazil

  • Under ALCATEL and BLACKBERRY brands.Complete turnaround results during country economic downturn reaching a company Record High and profit for the 1st time within 7 years of operation (3x Volume Share + 2x Value Share.
  • Exclusive BR portfolio (localized BOM) and new market positioning (Youth)
  • Strategy deployment, budget, business plan and marketing materials
  • Responsible for all MI and BI developments + endomarketing leader
  • Main products: Idol4, Pop4 and Pixi4
Jan 2015 - Dec 2017

Sr. Product Marketing Manager And Strategic Planning Leader

Brazil

  • Synchronized Mkt activations with Google local team, special partnerships with renowned artists (Fábio Porchat and Rodrigo Santoro) and exclusive BR portfolio helped the company on beating its Premium Segment Market.
  • Responsible for Telecom BU.
  • Area startup with workflow definition, processes and people hiring.
  • Strategy, investments definition and portfolio.
  • Main products: Google Nexus and Optimus G.
Jan 2013 - Dec 2013

Latin America Strategic Planning Manager (Based In South Korea)

South Korea

  • 1st LATAM employee to be approved in the Samsung Global Mobility Program.
  • Blue Ocean Strategy implementation (INSEAD and Harvard Business School).
  • Process improvements and cost reduction projects together with Global Supply Chain team.
  • 2012/2013 Portfolio definition (+KPI Control) and worldwide business case sharing.
  • Sales & Marketing Coach at Samsung University.
Jan 2011 - Dec 2012

Product Marketing Manager

Brazil

  • Retail/Open Market portfolio manager; 1st account to reach the market share leadership in Brazil.
  • Responsible for all Flagship handsets of the company (Storytelling + Mkt Briefings + Training).
  • Dissemination of “Dual-SIM” category in Brazil.
  • 360 Marketing + NPI + GTM + PLC + USPs + KSPs.
  • Main Products: Star, Corby, Ch@t 322, Duos TV, Galaxy S e Galaxy Tab.
Jan 2009 - Dec 2010

Innovation And Intelligence Manager

Brazil

  • Responsible for strategic reports, with full-data triangulation, to top management level of several areas.
  • Worldwide Roadmap checking, Market Research, Sales Trend and Activation Analysis, Churn, ARPU, MOU and DB BI.
  • Balanced Scorecard, Marketing Plan and Investor Relations support.
  • Mobile Information Center (Services and Products).
  • Purchasing studies and negotiation.
Jan 2005 - Dec 2008

Marketing Trainee

Brazil

  • CRM: test environment of CLM project (McKinsey); ARPU maximization with pre-automated up and cross sell offerings.
  • Market Intelligence: area startup; unlimited on-net plans implementation.
  • SPI Regional Marketing: Feasibility analysis of events and sponsorships in São Paulo countryside area.
Jan 2004 - Dec 2004

Hr Junior Trainee

Brazil

  • Responsible for Valinhos Plant internal communication
  • Implementation of a new organizational model based on Cells and High Performance concepts called STAR
Jan 2001 - Dec 2001

Marketing Director (Based In Uk)

United Kingdom

  • Strategic Planning and Market Research (Juggling Ball Project and World Cup Special Edition)
  • Diploma of Achievement Award (NESTLÉ, BRITISH AIRWAYS, PEUGEOT, UNILEVER, MICROSOFT and AMERICAN EXPRESS)
Jan 1998 - Dec 1999
6 education records

Raphael Rocha education

A-Level, Mathematics, Business Studies & Spanish

Mostyn House School
FAQ

Frequently asked questions about Raphael Rocha

Quick answers generated from the profile data available on this page.

What company does Raphael Rocha work for?

Raphael Rocha works for JOVI Mobile.

What is Raphael Rocha's role at JOVI Mobile?

Raphael Rocha is listed as Product Marketing at JOVI Mobile.

What is Raphael Rocha's email address?

AeroLeads has found 1 work email signal at @uol.com.br for Raphael Rocha at JOVI Mobile.

Where is Raphael Rocha based?

Raphael Rocha is based in São Paulo, São Paulo, Brazil while working with JOVI Mobile.

What companies has Raphael Rocha worked for?

Raphael Rocha has worked for Jovi Mobile, Positivo Tecnologia, Tcl Communication, Sg Rocha, and Lg Electronics.

How can I contact Raphael Rocha?

You can use AeroLeads to view verified contact signals for Raphael Rocha at JOVI Mobile, including work email, phone, and LinkedIn data when available.

What schools did Raphael Rocha attend?

Raphael Rocha holds Master, Neuromarketing - Agile Methodologies - Scrum from Inova Business School.

What skills is Raphael Rocha known for?

Raphael Rocha is listed with skills including Product Marketing, Competitive Analysis, Marketing Management, Strategy, Product Management, Product Development, Marketing De Produtos, and Cross Functional Team Leadership.

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