Ravina Chopra Email & Phone Number

Seattle, Washington, United States

Seattle, Washington, United States

• Product Strategy & Vision: Analyzed data to identify top 5 gaps in Alexa’s multi-device ecosystem for proposing an end-to-end solution to improve the entertainment experiences of 63.7M Alexa customers. - • User Research: Interviewed 15 Alexa customers to understand the potential impact of the customer’s behavior on the proposed solution by using storyboards to depict the envisioned customer experience.• Prioritization & Roadmap: Prioritized 8 features as per product-market fit to build a 1-year roadmap inline with the company’s vision and strategy. Defined KPIs for evaluating the efficacy of the proposed solution.• Stakeholder Management: Led stakeholder meetings and obtained buy-in from 9 product teams within Alexa for integrating the recommended solution.

Ahmedabad Area, India

• Product Development: Spearheaded the development of Billing and Revenue Management products on Salesforce, enabling 10M users across 500 customers to improve their time to revenue, achieving customer satisfaction score of 93%.• Data Analytics: Performed detailed analysis of Billing Schedule Manager for identifying major sources of defects to improve the product workflow, reducing the defects raised per week by 25%.• Design Thinking: Created the first-ever Lightning UI product, leading to a company-wide initiative of adopting Lightning across 5 products, resulted in onboarding 5 new customers with 100% user adoption.• Problem Solving: Recognized an opportunity to design and implement a standardized UI component library, speeding up the development process by 6 months, reducing the development cost by $100K.

Gandhinagar

• Customer Focus: Led the UI engagement for a software enterprise valued at $5Bn, re-designing their flagship product of 3000+ pages using agile development methodology, driving new user adoption rates by 15%.• A/B Testing: Launched experiments to determine the impact of the re-designed product on customer engagement and adoption, improving the engagement rates by 15%.• Cross-Functional Collaboration: Routinely collaborated with client-side business teams and senior executives, located in India and the U.S to manage expectations, prioritize backlog and deliver 12+ features in a record span of 6 months.• Process Improvement: Streamlined resource onboarding process by creating a self-sufficient guide, reducing the ramp-up time from 10 to 4 days and increasing the resource billability by 12%.

Gandhinagar, Gujarat

• Ownership: Piloted the UI development for a new program, resulting in the influx of 10 long-term projects generating $1.5M of annual revenue.• Business Insights: Built a dashboard by automating reports for tracking 10+ financial project management and quality KPIs, giving account-level insights to leadership, reducing information consolidation and processing time by 80%.• Mentorship: Trained and mentored 20 resources on UI skills – Responsive Web Design, Object-oriented JavaScript, HTML and CSS.

Gandhinagar

• Strategic Design & Implementation: Designed and implemented responsive UI of 12 websites for clients across various domains such as Media & Entertainment, Life Sciences & Healthcare and leisure & hospitality. Developed 3 web-games for Oxford University Press. Created the technical architecture and UI guidelines for the projects.

Ahmedabad Area, India

Key Responsibilities: • Responsible for developing responsive web pages for a leading gambling company.• Responsible for developing games for a leading university press.• Writing cross browser compliant HTML and CSS.• Coordinating and interacting with clients to understand their requirements.

Master Of Science In Product Management

A twelve-month interdisciplinary graduate program integrating technical instruction from Carnegie Mellon's top-ranked School of Computer.

Bachelor’S Degree, Electronics And Computer Engineering, 80%

Achievements: • First ranker of the branch • Received scholarship for being the branch topper from M.B.M Alumni Association Academic.