Ravleen Kaur

Ravleen Kaur Email and Phone Number

Marketing Manager, Regional Marketing (Enterprise and Major Accounts) @ Responsive
Bengaluru, KA, IN
Ravleen Kaur's Location
Bengaluru, Karnataka, India, India
About Ravleen Kaur

A certified and results-driven Account Based Marketing & Digital Marketing expert with ~10 years experience in B2B marketing, planning and budget management and ~3 years experience in ABM Marketing. With a high ownership attitude, hands on experience of managing high performance team coupled with strong strategic planning, I have managed and delivered projects for clients across multiple geographies with annual budgets of upto $100,000, generating $1MN+ in revenue for the clients. My area of expertise includes, but not limited to, B2B Marketing, Email Marketing, CRM Management, Campaign Management, Lead Generation, Demand Generation, Lead Nurturing, Project Management, Inbound Marketing, Strategic Planning, Competitor & Industry Analysis, Advertising Strategies, Analytics and Reporting.

Ravleen Kaur's Current Company Details
Responsive

Responsive

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Marketing Manager, Regional Marketing (Enterprise and Major Accounts)
Bengaluru, KA, IN
Website:
responsive.io
Employees:
645
Ravleen Kaur Work Experience Details
  • Responsive
    Marketing Manager, Regional Marketing (Enterprise And Major Accounts)
    Responsive
    Bengaluru, Ka, In
  • Happay
    Digital Marketing Manager
    Happay Jul 2024 - Present
    Bangalore Urban, Karnataka, India
  • Fuego Systems
    Senior Abm Manager
    Fuego Systems Aug 2022 - Jul 2024
    Bengaluru, Karnataka, India
    Currently managing national and international clients across healthcare, software, retail, and manufacturing industries. Responsibilities:- Onboarding & Managing International and National clients from Healthcare, Software, Retail & Manufacturing industries.- Leveraging Salesforce, HubSpot, Zimplify CRM tools & Ad Platforms extensively for campaign management, sales funnel management, channel management, reporting and analytics.- Plan and coordinate with clients to devise annual activity calendar and campaigns.- Conceptualized compelling content for social media posts, ads & email marketing campaigns that was circulated across LinkedIn, Roll Works & Email Marketing platforms.- Running Display Ads across various ad platforms like Roll Works & Linkedin- Responsible for developing the quarterly and yearly revenue plan and marketing budget.- Created detailed client case studies to augment company’s sales pitch.Impact & Achievements- Successfully managed the entire sales funnel, overseeing AQL, SQL, SAL, and MQL metrics, leading to a streamlined and effective sales process.-Identified high-priority accounts, resulting in a 60% increase in conversion rates, significantly boosting client acquisition and retention.-Spearheaded a comprehensive content strategy that improved engagement rates by 50%, driving more leads and higher client interaction.-Managed and optimized marketing budgets, achieving 30% cost savings while maintaining campaign effectiveness.-Led a team of 5 marketing specialists, fostering a collaborative environment that enhanced overall productivity and innovation.
  • Robustedge Software & Digital Network Pvt. Ltd
    Digital Marketing Manager
    Robustedge Software & Digital Network Pvt. Ltd Jan 2016 - Aug 2022
    Bengaluru, Karnataka, India
    Responsiblities: - Spearheaded training and development of team when company pivoted to digital marketing.- Created and Managed Facebook lead and like campaigns.-Served clients from real estate and service industry - high ticket leads.- Assisted leadership in sales meet for getting new sales and clients.- Single-handedly led SEO of company website.Impact & Achievements:-Leads generation improved by 2-3x in less than a quarter.- Company's wensite ranked from >20 page to first page.
  • Robustedge Software & Digital Networks Pvt. Ltd.
    Email Marketing Specialist
    Robustedge Software & Digital Networks Pvt. Ltd. Oct 2013 - Dec 2015
    Bengaluru, Karnataka, India
    Roles & Responsibilities:Holistic exposure and ownership to various aspects of E-Mail Marketing business- Server Management - End-to-end ownership of server management and configuration- Technical Research - DMARC, TLS encryption, Domain TLDs’- Campaign Management - Setting up the campaign, campaign deployment, campaignperformance statistics, campaign analysis, real time monitoring of email delivery- Data Management - Maintaining 5MN+ customer database for superior performance;Maintaining Unsubscribe list; Suppressing Hard Bounce- Application Management - Responsible for setup, deployment and upkeep of keyapplications.Impact & Achievements:- Spearheaded affiliate marketing in the company surging monthly revenue 10x to $20,000- Maintaining 95%+ email deliverability, 5%+ CTRs, 40%+ Email Open Rates- Consistently maintaining 90+ sender score for company-wide IPs- Led research on TLDs’ impact on domain spam scores; 20% reduction in server blacklisting
  • Arya College Of Engg. & It
    Student
    Arya College Of Engg. & It Sep 2009 - May 2013

Ravleen Kaur Education Details

Frequently Asked Questions about Ravleen Kaur

What company does Ravleen Kaur work for?

Ravleen Kaur works for Responsive

What is Ravleen Kaur's role at the current company?

Ravleen Kaur's current role is Marketing Manager, Regional Marketing (Enterprise and Major Accounts).

What schools did Ravleen Kaur attend?

Ravleen Kaur attended Birla Institute Of Technology And Science, Pilani, Arya College Of Engeneering And It, St Mary's Convent Sr. Sec. School.

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