Ray Pun Email & Phone Number

Greater San Diego Area

Providing research and advice to help technology companies improve their go-to-market effectiveness with a focus on account-based marketing, performance measurement and B2B marketing technologies. Key initiative leader for research centered on marketing metrics, PLG and partner or developer ecosystems. Lead author for Gartner's Magic Quadrant for Account-based Marketing Platforms and Market Guide for B2B Customer Community Platforms.

Greater San Diego Area

Provided high impact content marketing services to develop thought leadership for technology clients that seek deep expertise in digital, mobile, analytics, SaaS and martech to accelerate business growth.

Greater San Diego Area

Directed content marketing and thought leadership for data-driven solutions that enable omnichannel experiences and digital transformation.Built a content marketing engine to fuel B2B demand generation and establish Acxiom's point of view on digital measurement, omnichannel personalization, marketing technology (DMPs, CDPs, Marketing Clouds), healthcare analytics, connected vehicles and fraud prevention.

Greater San Diego Area

Drove global product marketing strategy for mobile and digital solutions across Adobe Marketing Cloud. Developed compelling messaging, positioning, and sales tools to drive awareness and demand for mobile marketing software that provides integrated analytics, push notifications, and personalization for mobile apps.Thought leader for digital and mobile marketing trends on CMO.com. Engaging speaker at industry events including Mobile World Congress, Mobile Marketing Association, and Adobe Summit.Led content marketing strategy for industry events, whitepapers, and research to fuel demand generation, social media, and public relations efforts.

Greater San Diego Area

Led the product marketing of personalization and content delivery solutions to mobile network operators in Australia, South Korea, India, and Southeast Asia.Defined the product strategy and led the analytics team for Qualcomm’s mobile application storefront. Created visitor, conversion, and revenue metrics to enable the measurement and optimization of merchandizing tactics for placement, pricing, and personalization.Product management responsibility for mobile merchandizing systems that provide catalog management, transaction processing, webservices, and analytics as part of Qualcomm's Internet Services division.

Greater San Diego Area

Directed product management for multiple on-demand digital marketing applications including HBX Analytics, a market leading web analytics solution for over 1000 customers focused on e-commerce, digital media, and online lead generation.Defined product roadmap for measurement of Web 2.0 applications that utilize streaming media and video content. In addition, launched tracking service for mobile devices that browse mobile Web and WAP sites.Launched Bid 1.0 search engine marketing solution for integrated keyword analysis across Google Adwords and Yahoo Search Marketing platforms.

San Francisco Bay Area

Drove product strategy and requirements for business intelligence capabilities to enable Merchandising analytics: price image, promotion effectiveness, and market basket insights.Created product roadmap and the solution architecture for datamarts to enable web-based reporting for major customers: Safeway, Best Buy, Radio Shack, HEB, P&G.

San Francisco Bay Area

Led a startup team of 5 and conceptualized product requirements for Informatica PowerAnalyzer 1.0, an award winning J2EE software platform for business intelligence and digital dashboards. Translated customer needs into compelling business requirements and usage scenarios for web, wireless, and voice interfaces.Successful management of 5 product releases from concept to general availability including 2 major launches. Strong product and customer advocate who drove collaboration between diverse, cross functional teams.

San Francisco Bay Area

Outbound product marketing for HP Services. Implemented marketing programs through sales channels to exceed annual sales target of $200 million. Developed marketing and sales collateral to launch mission critical support solutions.

Advanced Leadership Program For Asian-American Executives

Mba, Marketing

Winner of the 17th annual “Diane Weiss” business presentation and consulting competition. Concentration in Marketing with focus.

Msme, Mechanical Engineering

Concentration in Design with classes in Expert Systems, Database Management, and Interface Design

Bsme, Mechanical Engineering

Activities and Societies: Vice President and Treasurer, ASME