Razzak Osman Mohammed Email and Phone Number
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I'm a result-oriented professional with 20 years of diverse exposure and rich experience in fields of Digital AdOps/AdTech, Programmatic Advertising, Social Media Marketing and digital transformation services. I worked for some of the top clients in Travel/Aviation/Tourism (Emirates, Etihad, Dubai Tourism), Automotive (Audi, Volkswagen, Hyundai and Kia), Fashion & Luxury (Chanel, Hermes, Swarovski, Salvatore Ferragamo, Tryano, etc.) Banking & Finance (NBK, QNB, NBAD), Education (British Council), Pharmaceuticals (GSK and Abbott), FMCG (Aujan), Mobile (Sony Mobile), Telecom (du), Events (DWTC) and other verticals in Middle East, America and the Asia-Pacific regions.Worked on award-winning activities for Etihad Airways and Sony Mobile that's recognized by Dubai Lynx, MENA Cristal Congress, Cannes Lions and Effie MENA.Specialities:- Digital AdOps/AdTech (Desktop, Mobile, Video and Email)- Social Media Advertising (Facebook, Instagram, X, TikTok, Snapchat, LinkedIn)- Media Strategy & Planning- Campaign Management & Trafficking Operations- E-commerce Onboarding & Conversion Tracking Setup- Campaign Performance Optimization- Reporting and Analysis- Customer Acquisition, Engagement & Retention programs- People ManagementSkills & Strengths:- Excellent problem-solving skills.- Excellent knowledge of various third-party ad servers, technologies, HTML, JavaScript and other analytics and tracking tools.- A self-starter with key attention to details.- Ability to work in a fast-paced cross-functional team environment.- Ability to manage multiple projects with tight deadlines.- Ability to handle pressure and delivery with accountability.Digital AdOps & Marketing Tools:- Google Analytics- Google Tag Manager- Google Looker Studio- Google Ads- META Ads (Facebook & Instagram)- X Ads- TikTok Advertising- Snapchat Advertising- LinkedIn Advertising- Omniture Analytics- Campaign Manager 360- Display Video 360- Criteo- DoubleClick Studio & Google Web Designer (for Dynamic Ads)
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Associate Performance DirectorFrontline BpnDubai, Ae
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Senior Digital Media ManagerLemon Adverts & Solutions Apr 2024 - PresentSharjah, Sharjah Emirate, United Arab Emirates -
Senior Media Manager (Trafficking/Adops/Adtech)Havas Media Middle East Aug 2015 - Apr 2024Dubai, Uae Spearheaded the trafficking operations, campaign management and ad technology function for a diverse portfolio of clients, ensuring successful onboarding, execution, and optimization of digital advertising campaigns. Utilized advanced analytics tools to track and analyze campaign performance, providing actionable insights and recommendations for continuous improvement. Experience of building dynamic campaigns for performance-oriented clients by leveraging the remarketing and… Show more Spearheaded the trafficking operations, campaign management and ad technology function for a diverse portfolio of clients, ensuring successful onboarding, execution, and optimization of digital advertising campaigns. Utilized advanced analytics tools to track and analyze campaign performance, providing actionable insights and recommendations for continuous improvement. Experience of building dynamic campaigns for performance-oriented clients by leveraging the remarketing and affinity audience data. Successfully onboarded various new clients by meticulously identifying key performance indicators (KPIs), setting up comprehensive conversion tracking, and building targeted audience segments.Clients: Emirates Airline, Dubai Tourism & Consumer Marketing (DTCM), Chanel, Swarovski, Hermes, LG Electronics, British Council, Hyundai & Kia and du. Show less -
Regional Head Of Advertising OperationsMediacom Mena Dec 2012 - Aug 2015Dubai, Uae Successfully led a team, overseeing the implementation and optimization of digital advertising campaigns for various clients. Developed and maintained strong relationships with clients, understanding their business goals and translating them into effective digital advertising strategies. Managed the social campaigns of multiple clients (META and Twitter) to maximize the reach and optimize the ad spends.Clients: Etihad Airways, Volkswagen, Audi, Sony Mobile, GlaxoSmithKline… Show more Successfully led a team, overseeing the implementation and optimization of digital advertising campaigns for various clients. Developed and maintained strong relationships with clients, understanding their business goals and translating them into effective digital advertising strategies. Managed the social campaigns of multiple clients (META and Twitter) to maximize the reach and optimize the ad spends.Clients: Etihad Airways, Volkswagen, Audi, Sony Mobile, GlaxoSmithKline (GSK), Qatar National Bank (QNB) and National Bank of Abu Dhabi (NBAD). Show less -
Associate Manager - Advertising OperationsYahoo! Apr 2012 - Oct 2012Gurgaon, India- Lead for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc… Show more - Lead for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc. - Successfully handled projects like ICC Cricket World Cup 2011, Indian F1 Grand Prix, P&G Proud Sponsors of Mom, etc. while working closely with sales, marketing, product and engineering teams and delivered with accountability.- Responsible for evaluating media sales packages and ensuring both deliverable and technical aspects (rich media abilities of ads) can be met.- Responsible for analyzing campaign reports and reporting back to respective stakeholders with key results and areas of improvement. Show less -
Advertising Operations SpecialistYahoo! Oct 2008 - Mar 2012Bengaluru Area, India- Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle… Show more - Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc. - Successfully handled projects like ICC Cricket World Cup 2011, Indian F1 Grand Prix, P&G Proud Sponsors of Mom, etc. while working closely with sales, marketing, product and engineering teams and delivered with accountability.- Responsible for evaluating media sales packages and ensuring both deliverable and technical aspects (rich media abilities of ads) can be met.- Responsible for analyzing campaign reports and reporting back to respective stakeholders with key results and areas of improvement. Show less
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Media Delivery CoordinatorYahoo! Feb 2007 - Oct 2008Mumbai Area, India- Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!
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Senior AssociateUnited Online Jan 2006 - Feb 2007Hyderabad Area, India- Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise… Show more - Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise reporting to sales and account managment teams to update about the campaigns' progress with booked, projected and actual performance and revenue details.- Worked on various advertiser mail marketing campaigns through third party mass-mailing system DreamMail. Show less -
AssociateUnited Online Aug 2004 - Dec 2005Hyderabad Area, India- Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise… Show more - Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise reporting to sales and account managment teams to update about the campaigns' progress with booked, projected and actual performance and revenue details.- Worked on various advertiser mail marketing campaigns through third party mass-mailing system DreamMail. Show less
Razzak Osman Mohammed Skills
Razzak Osman Mohammed Education Details
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Imt-CdlA -
Computer Science -
Sultan Ul Uloom Junior College1
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Vidya Niketan High School, Siddipet
Frequently Asked Questions about Razzak Osman Mohammed
What company does Razzak Osman Mohammed work for?
Razzak Osman Mohammed works for Frontline Bpn
What is Razzak Osman Mohammed's role at the current company?
Razzak Osman Mohammed's current role is Associate Performance Director.
What is Razzak Osman Mohammed's email address?
Razzak Osman Mohammed's email address is os****@****hoo.com
What is Razzak Osman Mohammed's direct phone number?
Razzak Osman Mohammed's direct phone number is +331584*****
What schools did Razzak Osman Mohammed attend?
Razzak Osman Mohammed attended Imt-Cdl, Osmania University, Sultan Ul Uloom Junior College, Vidya Niketan High School, Siddipet.
What are some of Razzak Osman Mohammed's interests?
Razzak Osman Mohammed has interest in Children, Civil Rights And Social Action, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Health.
What skills is Razzak Osman Mohammed known for?
Razzak Osman Mohammed has skills like Digital Marketing, Ad Serving, Advertising Operations, Doubleclick, Mobile Advertising, Digital Media, Web Marketing, Mobile Marketing, Media Planning, Product Marketing, Email Marketing, Advertising.
Who are Razzak Osman Mohammed's colleagues?
Razzak Osman Mohammed's colleagues are Donna Aurelio, Akash Suryawanshi, Adit Ck, Ahmed Al Jafari, Tushar Nagawade, Rosette Perido, Mayssa El Khoury.
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