Razzak Osman Mohammed Email & Phone Number

Dubai, Ae

Sharjah, Sharjah Emirate, United Arab Emirates

Dubai, Uae

 Spearheaded the trafficking operations, campaign management and ad technology function for a diverse portfolio of clients, ensuring successful onboarding, execution, and optimization of digital advertising campaigns. Utilized advanced analytics tools to track and analyze campaign performance, providing actionable insights and recommendations for continuous improvement. Experience of building dynamic campaigns for performance-oriented clients by leveraging the remarketing and… Show more  Spearheaded the trafficking operations, campaign management and ad technology function for a diverse portfolio of clients, ensuring successful onboarding, execution, and optimization of digital advertising campaigns. Utilized advanced analytics tools to track and analyze campaign performance, providing actionable insights and recommendations for continuous improvement. Experience of building dynamic campaigns for performance-oriented clients by leveraging the remarketing and affinity audience data. Successfully onboarded various new clients by meticulously identifying key performance indicators (KPIs), setting up comprehensive conversion tracking, and building targeted audience segments.Clients: Emirates Airline, Dubai Tourism & Consumer Marketing (DTCM), Chanel, Swarovski, Hermes, LG Electronics, British Council, Hyundai & Kia and du. Show less

Dubai, Uae

 Successfully led a team, overseeing the implementation and optimization of digital advertising campaigns for various clients. Developed and maintained strong relationships with clients, understanding their business goals and translating them into effective digital advertising strategies. Managed the social campaigns of multiple clients (META and Twitter) to maximize the reach and optimize the ad spends.Clients: Etihad Airways, Volkswagen, Audi, Sony Mobile, GlaxoSmithKline… Show more  Successfully led a team, overseeing the implementation and optimization of digital advertising campaigns for various clients. Developed and maintained strong relationships with clients, understanding their business goals and translating them into effective digital advertising strategies. Managed the social campaigns of multiple clients (META and Twitter) to maximize the reach and optimize the ad spends.Clients: Etihad Airways, Volkswagen, Audi, Sony Mobile, GlaxoSmithKline (GSK), Qatar National Bank (QNB) and National Bank of Abu Dhabi (NBAD). Show less

Gurgaon, India

- Lead for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc… Show more - Lead for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc. - Successfully handled projects like ICC Cricket World Cup 2011, Indian F1 Grand Prix, P&G Proud Sponsors of Mom, etc. while working closely with sales, marketing, product and engineering teams and delivered with accountability.- Responsible for evaluating media sales packages and ensuring both deliverable and technical aspects (rich media abilities of ads) can be met.- Responsible for analyzing campaign reports and reporting back to respective stakeholders with key results and areas of improvement. Show less

Bengaluru Area, India

- Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle… Show more - Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!- Worked closely with Milward Brown and AC Nielsen on brand impact study programs for various advertisers.- Significantly contributed on user education, customer acquisition, engagement and retention of traffic on key Y! Products viz. Front page, Mail, Messenger, Movies, Cricket, Finance, News, OMG, Lifestyle etc. - Successfully handled projects like ICC Cricket World Cup 2011, Indian F1 Grand Prix, P&G Proud Sponsors of Mom, etc. while working closely with sales, marketing, product and engineering teams and delivered with accountability.- Responsible for evaluating media sales packages and ensuring both deliverable and technical aspects (rich media abilities of ads) can be met.- Responsible for analyzing campaign reports and reporting back to respective stakeholders with key results and areas of improvement. Show less

Mumbai Area, India

- Responsible for end-to-end advertising operations activities for web, mobile and video ads, mobile marketing, campaign management and optimization for in-house business of Yahoo!

Hyderabad Area, India

- Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise… Show more - Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise reporting to sales and account managment teams to update about the campaigns' progress with booked, projected and actual performance and revenue details.- Worked on various advertiser mail marketing campaigns through third party mass-mailing system DreamMail. Show less

Hyderabad Area, India

- Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise… Show more - Handled day-to-day advertising operations activities like quality check of creative, creative scheduling and management of campaigns of various key advertising clients with zero errors.- Worked closely with US & CA sales and account management teams and ensured both performance and revenue can be maximized.- Experience of handling and troubleshooting third party ad servers like Atlas, Doubleclick, 24/7 Real Media and Mediaplex.- Provided daily/weeky/monthly and campaign-wise reporting to sales and account managment teams to update about the campaigns' progress with booked, projected and actual performance and revenue details.- Worked on various advertiser mail marketing campaigns through third party mass-mailing system DreamMail. Show less

Pg Diploma In Management, Marketing, A

Concepts studied during the course: Management Process & Organization Marketing Management Marketing of Service Industries Advertising &.

Bca, Computer Science

Pre-University Course (10+2), Commerce & Accountancy, 1

Commerce and Accountancy, Civics and Economics

Education record